SVP, Influencer Strategy & Marketing
Ladders · San Francisco, CA · 4 wk ago
On-siteOTHR$373k–$465k/yrFull-time
About the role
For our client, we are seeking a SVP, Influencer Strategy & Marketing to join the team of a leader in the Enterprise Technology space. This senior leader will shape how the organization shows up in the market through high-impact influencer strategy, executive visibility, and narrative development. The role will build durable relationships with influential voices across technology and media while aligning closely with communications, marketing, and executive leadership. It will also define how influencer programs are measured, scaled, and tied to meaningful business outcomes in a fast-moving global environment.
Location
San Francisco, CA - US based candidates only, no visa sponsorship available
Responsibilities
- Identify and maintain a prioritized list of influential voices in technology relevant to the organization.
- Develop personalized, sustained engagement programs that foster long-term relationships with influential figures.
- Create ongoing influencer campaigns that keep top voices consistently engaged with the organization.
- Coordinate with cross-functional teams to shape and disseminate impactful narratives through influencer channels.
- Serve as a liaison to enhance executive visibility and influence in the enterprise software arena.
- Define metrics for measuring influencer impact and report findings to senior leadership.
- Monitor the influencer landscape and manage reputational risks in influencer partnerships.
Qualifications
- 15+ years in communications, marketing, influencer strategy, or media relations, with a focus on technology.
- Experience creating new capabilities that challenge traditional influencer approaches.
- Proven ability to identify, recruit, and manage relationships with top-tier media and influential voices.
- Thorough knowledge of enterprise software, cloud technologies, and AI markets.
- Expertise in advising C-suite executives on public visibility strategies.
- Strong collaborative skills to unite teams around a cohesive narrative in a global organization.
- History of building scalable influencer programs that link to measurable business outcomes.
Benefits
- Comprehensive benefits supporting work-life balance and personal growth.
- Access to AI tools that enhance productivity and impact.
- Opportunities to shape and redefine the future of AI and enterprise technology.
Pay
$373,000 – $465,000 annually