Strategic Partnerships Senior Director
About the role
The Strategic Partnerships Senior Director will lead the strategy and execution of Color's channel and partnership ecosystem to drive net-new growth. This Senior Director-level role is responsible for identifying, building, and scaling high-impact partnerships and distribution channels that expand Color’s reach and create leveraged growth opportunities for the sales organization.
Responsibilities
- Define and lead Color’s partnership and channel strategy, aligned to company growth objectives
- Identify, evaluate, and launch new strategic partnerships and distribution channels that drive net-new pipeline and revenue
- Develop innovative partnership models and new routes to market for new and existing partners
- Partner closely with Sales leadership to create leveraged selling motions through partners
- Structure, negotiate, and close complex partnership agreements
- Represent Color externally at industry events, with partners, and in key market conversations
- Lead the activation of new partners, ensuring successful onboarding and early-stage performance
- Build and execute partner activation plans that translate signed partnerships into referral flow, pipeline influence, and revenue impact
- Ensure Color is embedded within partner platforms, workflows, and member journeys
- Run joint planning sessions, pipeline reviews, and performance reviews with partners
- Define and track KPIs including referral volume, conversion rates, revenue influence, and partner engagement
- Identify friction in partner workflows and implement improvements to drive growth
- Partner with Sales, Customer Success, Marketing, Product, and Operations to support integrations, co-selling, reporting, and partner enablement
- Develop onboarding materials, enablement resources, and training for partner-facing teams
- Clarify positioning, referral criteria, and use cases to make Color easy to understand and recommend
- Team Building & Scale
- Build and lead a high-performing partnerships team over time, including dedicated partner activation and management resources
- Establish systems, processes, and operating rhythms to scale partner success and performance
- Analyze partnership performance and continuously optimize strategy to maximize impact
Requirements
Will have 8+ years of experience in partnerships, channel sales, or business development, with a strong focus on building net-new growth channels. Proven track record of sourcing, structuring, and scaling strategic partnerships that drive measurable revenue impact. Expertise in go-to-market strategy and indirect sales/channel models. Strong understanding of healthcare, digital health, or employer benefits ecosystems. Exceptional executive presence, communication, and negotiation skills. Experience building and scaling teams and functions from the ground up. Ability to operate cross-functionally and influence senior stakeholders across Sales, Marketing, Product, and Operations.