Strategic Partner Sales Manager

For more than a decade, Vasion has been helping companies simplify their print infrastructure, automate business processes, and integrate their technology in a more secure environment. Our mission, to make digital transformation attainable for everyone, drives a culture of innovation and exploration. We have one simple goal: help organizations simplify processes through automation and integration. We create simple, cost‑effective, and easy‑to‑implement digital tools that work together, removing bottlenecks and improving efficiency.

About the Role

At Vasion, we're transforming how organizations digitize, automate, and secure their workflows. The Partner Sales Manager (PSM) plays a critical role in amplifying Vasion's growth through our partner ecosystem. This senior‑level partner sales leader drives new, add‑on, and upsell partner ARR by defining and executing partner strategies, building and strengthening executive relationships, equipping partners to position Vasion's SaaS solutions effectively, and serving as the day‑to‑day business lead for strategic partner accounts. The role blends strategic planning, business development, and channel sales execution to accelerate Vasion's growth and deliver ARR through both partner‑sourced and partner‑fulfilled revenue.

Responsibilities

• Define and execute comprehensive partnering strategies and joint business plans that align with Vasion's sales goals, maximize partner potential, and deliver measurable business results.
• Assess and negotiate the most effective way to collaborate with each partner, adapting to their unique business model and operating style to drive Vasion's growth.
• Collaborate with the Vasion field sales team to develop coordinated go‑to‑market and pipeline strategies that drive new, add‑on, and upsell partner ARR and customer acquisition.
• Conduct regular partner visits, sales, and account‑planning sessions to deepen relationships and identify new, add‑on, and upsell ARR opportunities.
• Lead joint business planning sessions, demos, QBRs, and executive reviews, driving co‑selling initiatives that accelerate ARR growth and deliver accountability through documented action plans and timely follow‑ups.
• Implement scalable partner engagement strategies to improve pipeline conversion and increase average deal size.
• Generate, manage, and close partner‑sourced and fulfilled opportunities through proactive and consistent partner outbounding strategies.
• Regularly analyze partner pipeline performance and deal outcomes to identify trends, adjust priorities, and maximize growth potential.
• Manage and grow strategic VAR relationships, including large national partners such as CDW, building executive‑level engagement, driving deal registration, and generating partner‑sourced pipeline at scale.
• Own quarterly and annual partner ARR targets, ensuring disciplined forecasting, funnel management, and accurate performance reporting.
• Participate in weekly internal alignment meetings to represent partner performance and pipeline activity (POD).
• Maintain regular external cadence with partners to manage pipeline, progress on key sales, marketing, and enablement initiatives agreed in joint business plans.
• Work closely with Partner Marketing to manage MDF allocations and co‑marketing initiatives to achieve measurable ROI.
• Drive adoption of partner enablement programs, including sales and technical training, certifications, onboarding, incentives, promotions, and MDF programs.
• Lead educational sales sessions that equip partners to position and sell Vasion's SaaS portfolio effectively.