Strategic Institutional Initiatives Communications Specialist

About the role

The Strategic Institutional Initiatives Communications Specialist supports the Office of Strategic Institutional Initiatives in the Division of Marketing & Communications (MarComm) in developing and executing a comprehensive communication strategy to advance the university’s strategic goals, with a primary focus on external communications, publications, and digital media for UGA’s Innovation District.

Responsibilities

• Develop and maintain a strategic and effective communication plan for UGA’s Innovation District in line with the university’s strategic priorities.
• Develop story ideas, conduct interviews with faculty, staff and stakeholders, and write high-quality content to elevate the Innovation District through compelling storytelling.
• Oversee the Innovation District’s digital communications, managing official associated social media channels, calendar and websites.
• Coordinate social media posts with UGA’s central accounts for greater visibility and impact.
• Maintain and update content to ensure accuracy, relevance, and consistency with the institution’s brand and messaging.
• Develop, design and review presentations, newsletters, publications, infographics and talking points to inform and market to Innovation District stakeholders.
• Regularly analyze communication metrics to inform and refine overall strategy.
• Work with an event manager to plan and implement annual events for the Innovation District.

Requirements

• Bachelor’s degree in a related field or equivalent and 2 years of professional experience.
• Excellent writing, editing, and proofreading ability for technical and non-technical audiences.
• Proficiency in Microsoft 365.
• Familiarity with AP Style.
• Strong interpersonal and organizational skills.
• Ability to manage multiple projects under tight deadlines.
• Experience in designing graphics, presentations and event collateral.
• Strong understanding of digital marketing campaigns and analytics.
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Canva.
• Familiarity with project management systems, such as Asana.
• Familiarity with higher education.

Qualifications

• Strong knowledge of marketing, communications, and public relations principles.
• Strong project management skills with the ability to coordinate with multiple stakeholders and deadlines.
• Familiarity with digital communications platforms, content management systems, and project management tools.
• Exceptional written and verbal communication skills, including copywriting, editing, general interest writing, and technical/science writing.
• Demonstrated ability to work independently with a high degree of judgment, discretion, and professionalism.

Skills

• Strong knowledge of marketing, communications, and public relations principles.
• Strong project management skills with the ability to coordinate with multiple stakeholders and deadlines.
• Familiarity with digital communications platforms, content management systems, and project management tools.
• Exceptional written and verbal communication skills, including copywriting, editing, general interest writing, and technical/science writing.
• Demonstrated ability to work independently with a high degree of judgment, discretion, and professionalism.

Benefits

N/A

Pay

$48,000 - $55,000

Schedule

Monday-Friday, 8am-5pm. Occasional nights and weekends required.