Strategic Communications Manager
About the role
This opportunity entails planning, developing, and leading public involvement strategies and programs for clients to facilitate communication and acceptance of projects and initiatives. As part of HNTB's multidisciplinary team, you will partner with professionals across engineering, planning, graphic design, digital engagement, and communications to deliver integrated solutions that connect infrastructure projects with the communities they serve.
What You'll Do
- Manages day to day operations and oversees the creation of marketing and communications collateral to ensure that it is consistent with client brand guidelines and quality standards including fact sheets, presentations, press releases and reports.
- Implements public involvement, communications, and outreach strategies and programs for clients to facilitate communication and acceptance of projects and initiatives and monitor their success.
- Develops content to provide consistent, targeted, and impactful messages.
- Directs the development of and approves speeches, presentation materials, correspondence, digital media (such as social media, email newsletters, and websites) and other media for client review.
- Engages with client to develop, recommend and determine appropriate communications vehicles to disseminate project or program information with stakeholders as directed by the communications plan and the client.
- Identifies stakeholder perceptions of the initiative and its services, and makes recommendations necessary to improve perceptions, build support and advance project or program goals.
- Defines and reports key performance indicators (KPIs) to indicate a campaign's level of effectiveness.
- Plans and coordinates community meetings including scheduling, determining location, and ensuring proper setup and materials are present.
- Oversees compliance with rules and laws specifically outlined by state and federal regulations and those that may be requested by clients.
- Implements quality control procedures to ensure team is producing high quality programs.
- Contributes ideas for new initiatives through research and recommends innovative communications and outreach techniques.
- Responsible for the recruitment, hiring, mentoring, development, and retention of staff, including performance and compensation reviews.
- Contracts with and manages sub-consultants for public/community relations, graphic design, and other outside work when needed.
- Performs other duties as assigned.
Qualifications
- Bachelor's degree in Political Science, Marketing, Communications, English, Journalism or related field and 8 years of relevant experience, or
- In lieu of education, 12 years of relevant experience
Skills
- Aviation communications experience (preferred)
Locations
Arlington, VA (Alexandria), Glen Allen, VA (Richmond)
Pay
The approximate pay range for Virginia is $110,384.86 - $198,551.24. Actual compensation will be dependent on factors, including but not limited to, the individual's qualifications, experience, knowledge, skills, and abilities as well as physical work location within the state.