Strategic Account Director (Remote)
Cengage · Fairfield County, CT · 4 days ago
Business Development$77k–$100k/yrFull-time
About the role
We are seeking a Strategic Account Director to join our team in one of the following areas: Southern California, Arizona, Colorado, New Mexico, Kansas, Nebraska, Oklahoma, Mississippi, Alabama, Louisiana, Arkansas, Iowa, Missouri, Illinois, Indiana, Massachusetts, New Hampshire, Vermont, Connecticut, Rhode Island. The role requires 35–50% travel.
Responsibilities
- Lead complex contract negotiations with senior-level academic and administrative leaders, including provosts, chief academic officers, finance, and procurement collaborators.
- Own the overall account strategy and forecast for each institution within the assigned territory.
- Develop multi-year growth, retention, and expansion plans that align with institutional priorities and Cengage business objectives.
- Strategically identify and capitalize on high-impact institutional opportunities, ensuring alignment with customer objectives and improved student outcomes.
- Develop financial models and arguments that align Cengage Unlimited (CU) benefits with the institution’s specific budgetary and retention goals to demonstrate the return on investment.
- Spearhead new business development opportunities at an executive level through personal sales engagement, networking, market research, and targeted outreach.
- Drive institutional revenue growth and CU renewals by proactively managing renewal timelines and upsell, expansion, and conversion opportunities in partnership with Solutions Specialists.
- Clearly articulate the value proposition of Cengage products and services in support of institutional priorities such as affordability, equity of access, student persistence, and academic achievement.
- Own IA/EA/CUI data management and analysis, leveraging enrollment, usage, pricing, and adoption insights to inform account strategy, forecast performance, and guide decision-making.
- Manage and deepen customer relationships through program kickoffs, onboarding support, executive-level success reviews, and ongoing strategic engagement.
- Partner closely with sales, channel, customer success, marketing, and operations teams to ensure cohesive execution and accountability across institutional programs.
- Champion disciplined pipeline, opportunity, and account management within CRM systems (Salesforce).
Qualifications
- Bachelor’s Degree (BA/BS)
- 5+ years of successful experience in educational or enterprise-level sales
- Proven ability to own and complete strategic account plans with long-term revenue accountability
- Strong background in high-level negotiations
- Strong analytical, written, verbal, and presentation skills
- Deep understanding of higher-education institutional financial and academic decision-making structures
- Proficiency with Microsoft Office and CRM platforms, preferably Salesforce