Story Desk Editor

About the role

WBNS-TV C, the TEGNA-owned CBS affiliate in Columbus, is searching for an ambitious Digital Content Producer who thrives in a fast-paced news environment and has an audience-first approach to writing, producing, and distributing local news content. Our digital producers monitor digital audience trends to identify and write engaging local news content that broadens our audience. They are responsible for curating quality content and overseeing the audience experience across all WBNS-TV C website, mobile, app, streaming, and social media platforms. They work as part of the larger content team to break news and tell great stories in a 24/7 news environment.

Responsibilities

• Write and distribute original and accurate breaking news content
• Curate and schedule news content on all station platforms, including website, mobile app, social media, and streaming platforms
• Edit reporter stories for grammar, clarity, structure, AP style, and optimize the content for digital
• Use creative production or story-packaging techniques, like subheads, hyperlinks, graphics, and media (viewer pictures, user-generated content, etc.) to enhance digital stories
• Write in an exciting, captivating, and authentic manner
• Research for facts and credibility
• Monitor news releases and use social listening to find new content, enterprise stories, and make community contacts
• Analyze and actively use data and metrics to inform editorial and strategic decisions
• Perform other tasks as required by supervisor or senior digital producers
• Ensure the newsroom upholds journalistic integrity and the station brand across platforms

Requirements

• BA/BS in journalism, communications, and/or equivalent experience in the field
• 1-3 years of experience writing breaking news articles or writing news articles in AP style
• Strong communication and organizational skills and the ability to work under constant time pressure and meet deadlines
• Ability to calmly handle live, breaking news situations and rapidly changing coverage
• Strong news and editorial judgment, and an understanding of the tenets of professional journalism
• Strong knowledge of AP style, copy editing, and SEO best practices
• Experience with CMS, photo, and video-editing systems preferred
• The ability to write in an exciting, captivating, and conversational tone is preferred
• Experience creating and managing content on social media platforms, including Instagram, Twitter, and Facebook
• An aptitude for creating and packaging engaging, audience-driven content
• Knowledge of how to interpret and use digital analytics is a plus
• Knowledge of ENPS, Edius, Canva is a plus
• Ability to work various shifts, including mornings, nights, and weekends

Benefits

• Comprehensive medical plan options through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage
• Fertility, surrogacy, and adoption assistance
• Disability and life insurance
• 401(k) program with 100% company match on contributions up to 4% of pay, fully vested from day one
• Nine free virtual doctor’s appointments with a physician through Teladoc for all employees and their eligible family members
• Twelve free annual therapy sessions with a licensed clinician through Spring Health
• Generous Paid Time Off (PTO) benefit and nine paid holidays per year