State Manager New Mexico

About the role

Join our team at Brown-Forman to play a key role in driving success and leading strategic growth in New Mexico.

Responsibilities

• Serve as coach and leader to the team, ensuring they progress in their roles, preparing them for future opportunities.
• Monitor business performance.
• Ensure the local team remains clear on objectives and prioritization of those objectives.
• Manage and build brand sales/marketing plans and budgets to meet or exceed the net sales targets developed and approved by General Manager and Region Director.
• Lead strategic business decisions within the state of New Mexico.
• Build and communicate the brand commercial plans to Distributor Leadership.
• Agree on objectives, targets, priorities and budgets with Distributor Leadership.
• Lead pricing strategies.
• Plan based on long term outlook.
• Analyze and plan full channel business, chain and independent accounts for the state of New Mexico.
• Lead evaluation and adjustment to plans based on performance and success in the market.
• Maintain effective working relationships with distributors and accounts and all internal stakeholders.
• Communicate competitive, consumer and pricing activity to General Manager, Finance Manager and Marketing Manager.
• Lead review meetings with distributors.
• Serve as the primary contact with distributor leadership.
• Collaborate with distributor General Sales Managers & Managing Directors for oversight of business management and execution.
• Execute all assigned state commercial and chain plans with the distributor team, and hold them accountable to agreed upon targets/goals.
• Monitor and measure performance of all distributor activities that affect Brown Forman brands.
• Reconcile and consistently manage assigned state distributor investment, brand spending and brand activity support.

Requirements

• Seasoned sales professional with a minimum of 5 years of experience in the beverage alcohol industry with demonstrated success meeting key metrics.
• Demonstrated ability to build relationships and maintain effective working relationships with distributors and accounts and all internal stakeholders.
• Demonstrated commitment to providing regular, constructive feedback to business partners; demonstrated coaching ability; ability to objectively assess both skills and potential.
• Demonstrated knowledge of on- and off-premise business and three-tier distribution system.
• Able to build and sustain effective, results-producing teams, within the state, across business functions, and with business partners.
• Action-oriented: Responds in a timely and effective manner to business issues and opportunities.
• Highly organized: capable of meeting multiple deadlines and juggling multiple projects.
• Literate with word processing programs (such as Word), spreadsheet programs (such as Excel), and presentation programs (such as PowerPoint).
• Able to work weekends and nights as needed to perform responsibilities of the job including brand activations and marketing initiatives.
• Able to lift up to 30 pounds.

Qualifications

• Valid driver's license.

Skills

• Excellent manager and developer of people.
• Knowledge of on- and off-premise business and three-tier distribution system.
• Ability to build and sustain effective, results-producing teams.
• Action-oriented approach to business issues and opportunities.
• Highly organized with the ability to meet multiple deadlines and juggle multiple projects.
• Literacy with word processing, spreadsheet, and presentation programs.
• Ability to work weekends and nights as needed.
• Ability to lift up to 30 pounds.

Benefits

• Equitable pay structures for individual and company performance.
• Premium employee experience.
• A range of premium benefits reflecting company values and meeting workforce needs.

Pay

TBD

Schedule

TBD