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Jobs · Marketing · Maryland

Staff Product Marketing Manager, Public Sector

Okta · Baltimore, MD · 1 wk ago
HybridMarketing$147k–$202k/yrFull-time

About the role

This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.

About Okta

Okta is The World's Identity Company. Our platforms provide secure access, authentication, and automation, placing identity at the core of business security and growth. We're looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We're building a world where Identity belongs to you.

Position Description

Okta is looking for a Staff Product Marketing Manager to own and drive our go-to-market strategy for the Public Sector. This is a senior-level individual contributor role, reporting to the Director of Product Marketing. In this position, you will be the expert on our Public Sector audience, focused on federal, with input into state, and local governments, as well as educational institutions.

Job Duties and Responsibilities

  • Own and drive the go-to-market strategy for Okta's solutions in the Public Sector.
  • Develop clear, compelling, and differentiated messaging and positioning for the Public Sector audience.
  • Create a variety of content, including presentations, datasheets, whitepapers, blog posts, and website copy, to support demand generation and sales enablement.
  • Develop and deliver training and tools to enable our sales team to effectively sell to the Public Sector.
  • Be the expert on the Public Sector market, including customer needs, market trends, and competitive landscape.
  • Partner closely with Product Management, Sales, and the broader Marketing team to ensure alignment and success.
  • Act as a spokesperson for Okta in the Public Sector, including at industry events and with press and analysts.

Required Skills & Qualifications

  • 8+ years of product marketing experience, preferably in enterprise software, SaaS, or cybersecurity.
  • Deep understanding of the Public Sector market, including procurement processes, compliance requirements (e.g., FedRAMP, DoD), and key government initiatives.
  • Proven track record of developing and executing successful go-to-market strategies.
  • Exceptional storytelling and communication skills, with the ability to translate complex technical concepts into clear and compelling narratives.
  • Strong leadership and interpersonal skills, with the ability to influence and work effectively across teams.
  • Excellent writing and presentation skills.
  • Experience in a similar PMM role, with a proven ability to lead large, cross-functional projects.
  • Bachelor's degree in marketing, business, or a related field; MBA is a plus.

Compensation

The annual base salary range for this position for candidates located in California (excluding San Francisco Bay Area), Colorado, Illinois, New York, and Washington is between $147,000—$202,000 USD. Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: here.

Equal Opportunity Employer

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran.

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