Staff Data Scientist - Growth
Headway · Buffalo-Niagara Falls Area · 2 wk ago
HybridEngineering$212k–$265k/yrFull-time
About the role
We are seeking a Staff Data Scientist, Growth to join our team. You will be responsible for building the measurement and decision engine for patient growth, partnering closely with growth marketing leadership and channel owners across paid, lifecycle, and organic marketing, as well as finance, product, and engineering.
Responsibilities
- Own incrementality measurement across channels
- Design and analyze geo tests, holdouts, lift tests, and quasi-experimental approaches when randomized tests are not feasible
- Define clear guardrails, decision rules, and what "good" looks like
- Build a marketing measurement system that leaders trust
- Define canonical metrics (CAC, LTV, payback, conversion, retention, capacity-adjusted ROI)
- Turn ambiguity into a plan
- Develop and evolve modeling approaches where they create leverage
- Build practical models such as LTV and retention forecasting, cohort value prediction, causal uplift models for lifecycle, and marketing mix modeling when appropriate
- Partner with Engineering on the measurement plumbing
- Increase testing velocity without lowering the truth standard
- Influence strategy, not just reporting
- Uplevel the team
Requirements
- 10+ years using data science, analytics, and experimentation to drive decisions in marketing, growth, or marketplace environments
- Deep expertise in causal inference and incrementality in real-world marketing systems
- Strong SQL plus strong proficiency in Python or R, with the ability to build reliable, reusable analytical workflows
- Practical modeling skill, especially as applied to marketing and growth
- Track record of influencing executive decisions with clear recommendations and measurable outcomes
- Excellent communication: you can make complex measurement logic understandable and defensible to non-technical partners, and you can call out uncertainty without losing momentum
- High ownership and strong judgment: you prioritize what changes decisions, you move quickly, and you know when to slow down because the risk is real
Qualifications
- Motivated by the mission: Access and affordability in mental healthcare are not abstract problems here
Skills
- Experience with geo experiments, marketplace constraints, or capacity-aware marketing optimization
- Experience measuring acquisition quality beyond conversion: downstream engagement, retention, clinical matching quality, and unit economics
- Familiarity with lifecycle marketing measurement (incrementality, uplift, experimentation design for messaging)
- Experience partnering with Finance on budget allocation, payback, and scenario planning
- Comfort working with imperfect identity, privacy constraints, and evolving attribution ecosystems
Benefits
- Compensation range: $212,000 - $265,000
- Health and wellness benefits
- Roth IRA
- 16-week parental leave
- Therapy reimbursement
- Carrot Fertility annual reimbursement and membership
- 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
- Flexible PTO
- Employee Assistance Program (EAP)
- Training and professional development
Pay
The expected base pay range for this position is $212,000 - $265,000, based on a variety of factors including qualifications, experience, and geographic location.
Schedule
This role offers a flexible schedule.