Sr. Product Marketing Manager - AI Data Cloud
Snowflake · Menlo Park, CA · Yesterday
Marketing$165k–$216k/yrFull-time
What You'll Do
- Manage the end-to-end content production pipeline for strategic events—leveraging automation and AI-powered tools to track sessions, speakers, and assets from submission through delivery and post-event distribution
- Act as the primary point of contact for internal and external speakers—managing submission deadlines, review cycles, rehearsal coordination, and asset approvals across concurrent programs
- Coordinate cross-functional content reviews with internal stakeholders (Product Marketing, Legal, Corporate Marketing) and external agencies to ensure all assets are approved and show-ready
- Lead the packaging and distribution of event content into reusable formats for account-level activations, webinars, and digital follow-ons—using AI to scale and personalize content repurposing across audiences and channels
- Partner with agency and AV production teams to ensure content assets meet technical specifications and brand requirements
Requirements
- 2–5+ years of experience in event operations, content operations, or marketing program execution in a B2B environment
- Proven ability to manage multiple concurrent workstreams and stakeholders under tight deadlines
- Strong written and verbal communication skills with a customer service orientation and solution-focused approach
- Execution excellence with great attention to detail as well as effective written and verbal communication
- Experience in-house at a large, highly visible technology company or event marketing agency
- Familiarity with Speaker Resource Center tooling, event CMS platforms (e.g., RainFocus, Cvent), or similar systems
- Proven success in executing multiple events and programs simultaneously using both internal and external resources
- Motivated self-starter with a bias for action who thrives in complex, fast-moving environments
- Data-driven approach to evaluating the effectiveness of events and identifying opportunities for improvement
- AI-driven mindset when implementing workflows and processes
Qualifications
- Proven ability to manage multiple concurrent workstreams and stakeholders under tight deadlines
- Strong written and verbal communication skills with a customer service orientation and solution-focused approach
- Execution excellence with great attention to detail as well as effective written and verbal communication
- Experience in-house at a large, highly visible technology company or event marketing agency
- Familiarity with Speaker Resource Center tooling, event CMS platforms (e.g., RainFocus, Cvent), or similar systems
- Proven success in executing multiple events and programs simultaneously using both internal and external resources
- Motivated self-starter with a bias for action who thrives in complex, fast-moving environments
- Data-driven approach to evaluating the effectiveness of events and identifying opportunities for improvement
- AI-driven mindset when implementing workflows and processes
Benefits
- Medical, dental, vision, life, and disability insurance
- 401(k) retirement plan
- Flexible spending & health savings account
- At least 12 paid holidays
- Paid time off
- Parental leave
- Employee assistance program
- Other company benefits