Sr. Marketing Manager - Diagnostics - US Remote

Responsibilities

• Develop and implement strategies for product adoption and market expansion
• Manage product life cycle from launch to revenue target achievement
• Analyze market performance and optimize customer engagement strategies
• Execute menu expansion strategies for new assay launches
• Provide market insights for demand planning and sales campaigns
• Build relationships with thought leaders to inform product development
• Facilitate communication between marketing and sales teams

Qualifications

• Ten or more years of marketing experience in diagnostics or life sciences
• Bachelor's degree in a scientific discipline; MA or PhD preferred
• Eight years in clinical diagnostics commercial marketing and sales
• In-depth knowledge of the IVD industry and medical laboratory environment
• Commercial focus on market development and downstream marketing

Benefits

• Remote work flexibility
• Comprehensive medical/dental/vision insurance
• Paid time off
• 401(k) retirement plan
• Access to the company benefit programs