Sr. Manager, Product & Property Marketing – Bose Luxury (McIntosh & Sonus faber)

Job Description

Bose Luxury is building the first true and globally recognized luxury audio experience—elevating sound beyond performance into culture, craft, and emotional connection. Our brands, McIntosh and Sonus faber, represent distinct expressions of luxury—spanning bold cultural impact and refined, multi-sensory craftsmanship. Together, we are expanding beyond traditional audiophile audiences to engage a broader luxury consumer, while enabling our dealer and distributor network to deliver exceptional, white-glove experiences.

Roles & Responsibilities

• Lead go-to-market strategies from concept through in-market lifecycle
• Partner with Product, Sales, and Creative teams to align positioning and execution
• Ensure launches drive demand and enable dealer success
• Manage global brand and product asset ecosystems (web, catalogs, content)
• Ensure consistency across regions and alignment with brand standards
• Partner with Creative on brand worlds and storytelling platforms
• Lead House of Sound (NYC) and Sonus faber Factory Experience (Vicenza)
• Position properties as brand beacons and sales-enabling environments
• Drive programming and marketing to build desire and engagement
• Develop global standards for in-person experiences
• Ensure consistency across owned, partner, and dealer environments
• Brand Stewardship & Standards
• Maintain brand positioning, look & feel, and storytelling consistency
• Partner with Creative to ensure alignment across all touchpoints
• Luxury Auto & Strategic Experience Support
• Support automotive partnerships and brand integration
• Ensure consistency of brand expression in partner environments
• Cross-Functional Collaboration
• Partner with Creative, Activation, Training, and Sales teams
• Align product, property, and brand initiatives with global marketing plans
• Ensure integration across regions and channels

Experience & Skills

• 8–12+ years in product, brand, or experiential marketing
• Experience leading global or multi-region product launches
• Strong understanding of luxury branding and storytelling
• Experience managing physical or experiential environments
• Strong cross-functional leadership and execution skill

Pay

The hiring range for this position in the primary work location of New York, New York is: $163,500-$224,850.

Schedule

Not specified.

Benefits

Comprehensive health and welfare benefits, a 401(k) plan, plus exclusive perks designed to support your wellbeing, and a generous employee discount where you can immerse yourself in our products and experiences.

Equal Opportunity Employer

Bose is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status, or any other legally protected characteristics. The EEOC’s “Know Your Rights: Workplace discrimination is illegal” Poster is available here: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf.