Sr Manager, Market Development – Industry Growth Lead

About the Role

As a member of the Global Client Growth team at K&L Gates, the Market Development Senior Manager will develop and execute marketing and business development programs for the firm’s financial services industry team and asset management and investment funds practice group. This role collaborates with firm and industry leadership, lawyers, and Client Growth team members to strategize, plan, and support market development activities, with a focus on go-to-market strategy, pipeline development, and sales enablement.

Responsibilities

• Go-To-Market Strategy
  • Work with leadership to identify market opportunities and target audiences, and co-develop industry-centric business development strategies aligned with the firm’s strategic initiatives.
  • Collaborate with lawyers and Client Growth’s content development and events teams to create and manage market-specific content campaigns, marketing collateral, and events to increase visibility and generate client opportunities.
  • Maintain strong knowledge of respective markets, including business trends and the competitive landscape for legal services.
  • Identify potential press opportunities and collaborate with the public relations team to secure media exposure; identify lawyers to serve as sources for key media contacts.
  • Provide insight and feedback on industry goals for rankings and awards; determine strategic categories and lawyers for focus and inclusion.
• Pipeline Development
  • Develop and drive the pipeline development process and lead the key account program within the financial services industry team.
  • Identify revenue expansion opportunities and develop cross-market initiatives by matching firm solutions to client needs.
  • Develop and maintain personal connections in the business community to aid in lead generation.
• Business Development
  • Collaborate with lawyers to execute business development activities and plans using firmwide resources.
  • Work with lawyers, Client Growth team members, and firmwide personnel to develop a strategic approach to significant opportunities; assist with pitches, proposals, RFP responses, presentations, and maintaining industry qualifications for new business.
  • Support business development efforts by identifying leads, collecting and sharing market intelligence, representing the firm at networking events, tracking activity, and identifying relevant professional and trade associations.
  • Coach lawyers in preparing for significant business development opportunities, follow up on outcomes, and conduct client debriefings.
• Industry Team Management
  • Document, manage, and transfer the industry’s business development and marketing norms and protocols to ensure global team members are equipped with institutional knowledge.
  • Manage a knowledge bank of relevant lawyer experience.
  • Strategize and co-develop the annual marketing and business development budget with leadership.
  • Assist in orienting new lawyers by communicating Client Growth’s structure and capabilities, and aiding in their integration into business development activities.
  • Mentor, train, and support the ongoing development of teammates.
  • Serve as a member of the Client Growth team by executing firmwide initiatives and participating in other projects.

Requirements

• Minimum of seven years of marketing, business development, and/or sales experience in a professional services firm or closely related environment; experience within a large national or international firm preferred.
• Extensive knowledge of the financial services industry; MBA or similar graduate-level degree preferred.
• Outstanding communication skills with demonstrated ability to work collaboratively at all levels, including influencing senior professionals.
• Ability to work independently and hands-on to achieve objectives in a low-leverage environment.
• Strong project management skills and the ability to juggle competing priorities.
• Excellent attention to detail and consistent ability to meet deadlines.
• Collaborative, team-oriented approach to work.

Working Conditions

• Manual dexterity required for typing, reaching, lifting small objects, and operating office equipment.
• Frequent computer use at a workstation for extended periods.
• Occasional adjusted work schedule to meet deadlines.
• Mobility within the office, including movement between floors.
• Effectively manage and communicate confidential information.

Pay

Salary range: $112,000 - $216,000 per year. Compensation will be determined during the interview process based on prior experience, relevant expertise, current business needs, and market factors.

About the Firm

K&L Gates is a fully integrated global law firm with lawyers located in more than 40 offices. The firm has experienced significant growth over the past decade and now ranks among the largest U.S.-based law firms in the world. K&L Gates prides itself on innovation, imagination, and an entrepreneurial spirit, guiding clients through complex issues across multiple industry sectors and regions. The firm fosters an inclusive and socially conscious environment that embraces diversity and supports the holistic career evolution of its professionals.

Benefits

• Medical, prescription drug, and dental coverage (including a Health Savings Account feature).
• Vision insurance and wellness program.
• Pre-tax commuting benefits and 401(k) retirement plan with profit sharing.
• Business travel accident insurance and short- and long-term disability protection.
• Life insurance (including basic, supplemental, spouse, child, and accidental death and dismemberment).
• Pet insurance and identity protection/restoration services.
• Paid time off (25-30 days per year) and 12 paid holidays.
• Parental leave (18 weeks, with 6 weeks paid; additional paid time off may be available through short-term disability).
• Student loan refinancing options and access to a student loan concierge service.
• Flexible spending accounts and health advocacy services.
• Addiction resources and family building benefits.
• Breast milk delivery and lactation support services.
• Professional development and CLE credit opportunities.
• 529 deductions and relocation assistance.
• Critical illness and hospital indemnity insurance.
• Employee Assistance Program and bereavement leave.
• Hybrid/remote work opportunities.
• Technology, entertainment, and travel discount programs.
• Employee referral program.
• All other benefits required by law (e.g., leaves of absence).