Sr. Manager, Digital Experience & MarTech Operations

About the role

Lead the intersection of Digital Experience, MarTech, Customer Data, and Demand Generation for LP's B2B2C growth strategy. The Sr. Manager, Digital Experience & Technologies is responsible for advancing LP's digital ecosystem, customer journey capabilities, marketing technology platforms, customer data activation, and demand generation programs that drive engagement, conversion, loyalty, and revenue growth across homeowner, contractor, dealer, distributor, builder, and internal audiences. Reporting to the Director of Marketing Performance & Digital Operations/Experience, this role serves as the primary business owner for digital experience optimization, customer journey orchestration, marketing technology platforms, customer data activation, lead management processes, and performance measurement. The position partners closely with Marketing, Sales, IT, Customer Experience, Product Management, and strategic agency partners to deliver measurable business outcomes. This leader will drive digital transformation initiatives that improve customer engagement, accelerate sales cycles, strengthen channel activation, increase operational efficiency, and support LP's long-term growth objectives.

Responsibilities

• Lead the