Sr. Integrated Media Strategist

We need to output HTML fragment with sections only if content present. Use

for headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to parse the posting. First, we need to decide which sections to include. The posting includes: - Intro about Acadia (company description) maybe "About the role"? Actually "About the role" is typical heading for role description. The posting includes a paragraph about the role: "You are an experienced integrated media strategist..." etc. That's role description. So we can put that under

About the role

with

containing that description. - Responsibilities: there is a "Responsibilities" heading in the posting with bullet points. So we include

Responsibilities

with

• items. - Qualifications: there is a "Qualifications" heading with bullet points. So include

  Qualifications

  with
  . - Benefits: there is a "What we offer - The Perks" with bullet list. So include

  Benefits

  with
  . - Pay: not mentioned. No salary. So we should NOT include Pay section. - Schedule: not mentioned. No schedule. So omit. - Skills: maybe we could include a Skills section if there is explicit skills list. The qualifications include skills like Excel, PowerPoint, etc. But we already have Qualifications. The instruction says prefer a few substantive sections over many thin ones. We could combine skills into Qualifications or maybe separate Skills. But we have Qualifications already covering experience and skills. Could we also add a Skills section for things like "Strong communication and presentation skills", etc. However those are also in qualifications. To avoid thin sections, we might not create a separate Skills section unless there is a distinct list. The posting does not have a separate "Skills" heading. So we omit Skills. - About the role: we have content. Thus sections: About the role, Responsibilities, Qualifications, Benefits. We need to preserve all substantive information, not invent or summarize away detail. Must not repeat job title as heading. No Job ID etc. We need to remove boilerplate: EEO statement, etc. The posting includes an EEO statement at end: "Acadia is committed to equal employment opportunity...". That should be removed. Also remove duplicated lines, cookie/navigation/legal etc. Not present. We need to keep all substantive info: company description? The intro about Acadia may be considered part of "About the role"? Actually it's about the company. The instruction: "Use

  for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So "About the role" is for role description, not company. But we could still put company description under About the role? Might be okay but maybe better to include a brief description under About the role? The role description includes the "You are an experienced..." paragraphs. The company description at start could be considered part of "About the role" or maybe we could omit it? The instruction says preserve ALL substantive information; do not invent or summarize away detail. So we need to keep the company description too. Where to put it? Could be part of About the role as a preamble. Or we could create a separate section like "About Acadia" but not in allowed headings. Since only allowed headings are those listed, we should fit it into one of them. The best fit is About the role (maybe include company context). We'll include both company description and role description in that section. Now Responsibilities: we need to extract bullet points under "Responsibilities". The posting lists: Responsibilities Media Strategy & Planning Own integrated media planning workstreams across assigned accounts Develop full-funnel media plans aligned to client objectives, including: Audience strategy Channel roles and media mix Budget allocation and investment rationale Ensure plans align to overarching strategy set by Associate Media Directors or Media Directors Pressure-test plans for quality, feasibility, and performance potential Strategy Development Contribute to development of integrated media strategy alongside senior leadership Help define audience approach, channel roles, and testing frameworks Identify opportunities to improve performance or evolve strategy Lead development of test-and-learn agendas Measurement, Learning & Optimization Interpret performance data and translate into actionable insights Partner with Analytics to evaluate results across attribution, lift studies, and other measurement frameworks Ensure optimization recommendations align to business objectives and KPIs Client Leadership Serve as a day-to-day client lead for planning and performance discussions Present plans, updates, and results with clarity and confidence Respond to client questions and provide informed recommendations Escalate strategic questions or risks as needed Team Leadership & Development Mentor and support Integrated Media Planners Review deliverables and provide feedback to elevate quality Help guide workflow, organization, and prioritization across projects Media Research & Analysis Leverage planning tools and data sources to inform strategic recommendations Translate research and data into clear strategic implications Support advanced analysis related to channel performance and media mix We need to turn each bullet into

  . The headings like "Media Strategy & Planning" are subheadings; we could either treat them as part of list items or as separate headings inside the list? The instruction: Use

  • for any list of duties/requirements/benefits. So we should make a flat list? Could also nest? Probably just list each duty as
  • . Could include the subheading as part of the li text. We'll do that. Thus each line after the main heading becomes a list item. We'll need to capture all. Similarly Qualifications: bullet list under "Qualifications EXPERIENCE". Actually heading: "Qualifications EXPERIENCE". Then paragraphs: "Senior Integrated Media Strategist candidates should have at least 4 years of media planning experience, including independent ownership of integrated plans and direct client presentation experience." then bullet list? Actually after that there is a list of items separated by periods? Let's parse: Qualifications EXPERIENCE Senior Integrated Media Strategist candidates should have at least 4 years of media planning experience, including independent ownership of integrated plans and direct client presentation experience. Demonstrated experience developing recommendations across digital and traditional media channels. Strong understanding of audience research, media math, investment allocation, reach and frequency, flighting, and measurement. Experience using audience, competitive or media-planning tools such as MRI-Simmons, Commspoint, Resonate, MediaRadar, Vivvix, Placer.ai or comparable platforms. Strong proficiency in Excel or Google Sheets and PowerPoint or Google Slides. Excellent written, verbal and presentation skills, with the ability to turn complex information into clear recommendations. Reports to: Integrated Media Lead or Integrated Media Director Thus each line after the heading is a qualification item. We'll make each as
  • . Benefits: "What we offer - The Perks" then bullet list: - A work environment that enthusiastically encourages creativity, risk-taking and growth. - 16 Paid Holidays - Paid vacation and sick time - We are closed Christmas Eve through New Year's Day - Solid Health benefits (medical, dental, and vision insurance) - 401k and Equity Grants - Education Reimbursements - Opportunity for growth that is second to none in the industry - Flexible working hours We'll make each as
  • . Now we need to output only HTML fragment, no markdown fences. We'll produce:

    About the role

    Acadia is a modern digital growth agency built around helping brands solve complex marketing and media challenges with clarity, confidence, and measurable impact. We bring together deep expertise in paid media, retail & marketplace strategy, analytics & intelligence, SEO & CRO, and performance creative to drive growth across full-funnel experiences. Our approach is rooted in real data, strategic thinking, and an integrated lens that bridges audience insight, media planning, and commercial outcomes. At Acadia, we help clients make smarter investment decisions and out-flank their competition across channels and platforms. Enough About Us, Let’s Get To The YOU You are an experienced integrated media strategist who is ready to take ownership of planning workstreams and play a meaningful role in shaping media strategy. You are confident in building full-funnel media plans and understand how channel roles, audience strategy, and investment decisions come together to drive business outcomes. You are comfortable operating independently while still collaborating closely with senior leadership. You thrive in a role where you: Own planning workstreams end-to-end Contribute to and help shape integrated media strategy Lead day-to-day client conversations on planning and performance Mentor junior team members and elevate work quality You enjoy being both strategic and hands-on, ensuring that strong thinking translates into strong execution. You have strong communication and presentation skills, with the ability to clearly articulate strategic recommendations and insights to both client stakeholders and internal teams. You bring a proactive, solutions-oriented mindset, with a passion for digital marketing and using data to inform and evolve media strategy. You are highly detail-oriented and organized, able to manage multiple planning workstreams while ensuring quality, accuracy, and alignment to strategic objectives. You are comfortable leading client communication and owning recommendations on budget allocation, tactical adjustments, and optimizations to drive performance against KPI goals.

    But note we have duplicated "You are comfortable leading client communication..." appears twice? Actually appears once in the earlier paragraph and again later? Let's check original: after "You thrive in a role where you:" there is a list: Own planning workstreams end-to-end Contribute to and help shape integrated media strategy Lead day-to-day client conversations on planning and performance Mentor junior team members and elevate work quality You enjoy being both strategic and hands-on, ensuring that strong thinking translates into strong execution. You have strong communication and presentation skills, with the ability to clearly articulate strategic recommendations and insights to both client stakeholders and internal teams. You bring a proactive, solutions-oriented mindset, with a passion for digital marketing and using data to inform and evolve media strategy. You are highly detail-oriented and organized, able to manage multiple planning workstreams while ensuring quality, accuracy, and alignment to strategic objectives. You are comfortable leading client communication and owning recommendations on budget allocation, tactical adjustments, and optimizations to drive performance against KPI goals. Thus we should include that as part of the role description. We'll keep it. Now Responsibilities section:

    Responsibilities

    • Media Strategy & Planning: Own integrated media planning workstreams across assigned accounts
    • Develop full-funnel media plans aligned to client objectives, including: Audience strategy, Channel roles and media mix, Budget allocation and investment rationale
    • Ensure plans align to overarching strategy set by Associate Media Directors or Media Directors
    • Pressure-test plans for quality, feasibility, and performance potential
    • Strategy Development: Contribute to development of integrated media strategy alongside senior leadership
    • Help define audience approach, channel roles, and testing frameworks
    • Identify opportunities to improve performance or evolve strategy
    • Lead development of test-and-learn agendas
    • Measurement, Learning & Optimization: Interpret performance data and translate into actionable insights
    • Partner with Analytics to evaluate results across attribution, lift studies, and other measurement frameworks
    • Ensure optimization recommendations align to business objectives and KPIs
    • Client Leadership: Serve as a day-to-day client lead for planning and performance discussions
    • Present plans, updates, and results with clarity and confidence
    • Respond to client questions and provide informed recommendations
    • Escalate strategic questions or risks as needed
    • Team Leadership & Development: Mentor and support Integrated Media Planners
    • Review deliverables and provide feedback to elevate quality
    • Help guide workflow, organization, and prioritization across projects
    • Media Research & Analysis: Leverage planning tools and data sources to inform strategic recommendations
    • Translate research and data into clear strategic implications
    • Support advanced analysis related