Sr. Field Marketing Manager, North America
About Rimini Street, Inc.
Rimini Street, Inc. (Nasdaq: RMNI), a Russell 2000® Company, is a proven, trusted global provider of end-to-end, mission-critical enterprise software support, managed services and innovative Agentic AI ERP solutions, and is the leading third-party support provider for Oracle, SAP and VMware software. Our comprehensive portfolio of unified solutions help run, manage, support, customize, configure, connect, protect, monitor, and optimize enterprise application, database and technology software, enabling our clients to achieve better business outcomes, significantly reduce costs and reallocate resources towards strategic projects. The Company has signed thousands of contracts with Fortune Global 100, Fortune 500, midmarket, public sector and government organizations who selected Rimini Street as their trusted, proven mission-critical enterprise software solutions provider and achieved better operational outcomes, realized billions of US dollars in savings and funded AI and other innovation investments.
Position Summary
We are looking for a Senior Field Marketing Manager, North America to develop and execute integrated regional marketing programs that drive pipeline, revenue, and client expansion/cross-sell opportunities. Reporting to the VP of North America Marketing, this role will partner closely with Sales, Client Success, global marketing teams, and agencies to align programs to regional priorities and business goals. This is a highly collaborative role for a strategic, execution-oriented marketer who can build strong relationships with sales leaders, translate territory needs into effective marketing plans, and measure impact across lead generation, pipeline, retention, and expansion. The ideal candidate has deep B2B field marketing experience, strong planning and project management skills, and a proven track record of delivering measurable marketing results in partnership with enterprise sales teams.
Essential Duties And Responsibilities
- Create client-facing campaigns, regional programs, and events that generate leads, accelerate pipeline, and support revenue growth.
- Partner with Sales, Client Success, Product Marketing, Digital Marketing, Sales Enablement, and agencies to deliver coordinated programs and assets.
- Use account-based marketing, segmentation, and customer lifecycle insights to support retention, cross-sell, upsell, and expansion.
- Drive audience acquisition, targeting, communications, speaker support, attendee management, and follow-up for regional and third-party events.
- Build programs that help sellers engage executives, business, finance, operations, and technology stakeholders.
- Track and report performance across leads, SALs, pipeline, lead velocity, engagement, and program ROI.
- Gather client and sales feedback to continuously improve programs, messaging, and processes.
Experience & Skills
- 10+ years of B2B marketing experience, including field marketing, demand generation, or campaign management leadership.
- Experience partnering with enterprise sales teams to drive account growth, retention, and expansion.
- Proven ability to build revenue-driving field marketing strategies, campaigns, events, and content.
- Strong project management, measurement, and analytical skills with the ability to optimize performance using data.
- Strong understanding of the customer lifecycle, buyer journey, and account-based marketing.
- Excellent communication, collaboration, and influencing skills with senior sales leaders and account executives.
- Experience with CRM and marketing automation platforms; Salesforce and Marketo preferred.
- Ability to manage multiple priorities in a fast-paced, dynamic environment.
- Highly organized, detail-oriented, and rigorous in execution.
Education
- B.S./B.A. in Marketing or a related field.
Location
Remote – U.S.