Sr. Director, Global Fan Engagement

We need to output HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must only include sections that have real specific content. The posting includes description about role, responsibilities, qualifications, benefits (the extras). No explicit Pay or Schedule. So we should include About the role (maybe from intro), Responsibilities (list), Qualifications (list), Benefits (list). Possibly also Skills? The qualifications include skills; but we can treat Qualifications as heading. The posting includes "THE EXTRAS YOU DESERVE:" which is benefits. So we will create sections: About the role (paragraph summarizing role description), Responsibilities (ul li), Qualifications (ul li), Benefits (ul li). Ensure we don't repeat job title as heading. No Job ID. Remove boilerplate like internal recruiting note? That's minor metadata; we can fold into short p or drop. The note: "Note: We will be recruiting for this role internally and will not be entertaining 3rd party recruiters for this position." That's metadata; we can include as a short p maybe under About the role or separate? Probably fold into a short p. We'll include a short p after the heading? Actually we should not create a heading for metadata. So we can include a

containing that note. We must preserve all substantive information. So we need to include all responsibilities bullet points, qualifications bullet points, benefits bullet points. Let's extract responsibilities sections: From posting: KEY RESPONSIBILITIES COMMUNITY ACTIVATION + FAN ENGAGEMENT - Design and scale global fan engagement programs that activate our audience in meaningful, relational, and culturally resonant ways, turning passion into participation. - Partner with frontline creative teams, labels, and project leads to ensure fan engagement initiatives directly support storytelling goals, audience growth, and long-term brand loyalty. - Build activation frameworks that allow fans to engage with 5&2 stories beyond the screen, across social, experiential, digital, and community-driven moments. - Ensure fan engagement activity feels authentic and human — never transactional and reflects the heart and values of 5&2 Studios. STORYTELLING, INFLUENCE & PLATFORM LEADERSHIP - Shape and oversee fan-facing storytelling strategies that elevate purpose-driven narratives and invite audiences into a deeper relationship with our stories. - Partner closely with Creative, Social, and Digital teams to ensure fan engagement content is platform-native, emotionally resonant, and consistent across channels. - Champion a unified fan voice globally while empowering regional teams to adapt messaging for cultural relevance and nuance. - Serve as a senior steward of how fans experience, interact with, and advocate for 5&2 content across platforms. CRM, DATA & AUDIENCE INTELLIGENCE - Work closely with the Marketing + Analytics team to ensure fan data is clean, segmented, and actionable across all platforms and regions. - Partner with Marketing Strategy to ensure global fan engagement CRM strategy, ensuring direct-to-fan communications are thoughtful, timely, and aligned with broader marketing and distribution goals. - Collaborate with strategy, marketing, and analytics teams to integrate fan engagement insights into broader marketing strategies and lifecycle planning. - Act as a senior point of contact for global stakeholders, ensuring CRM and fan engagement efforts support overall studio priorities and international growth. - Collaborate with strategy, marketing, and analytics teams to integrate fan engagement insights into broader marketing strategies and lifecycle planning. (duplicate) - Act as a senior point of contact for global stakeholders, ensuring CRM and fan engagement efforts support overall studio priorities and international growth. (duplicate) We should deduplicate duplicates. Keep one each. MEASUREMENT PERFORMANCE & OPTIMIZATION - Monitor and evaluate fan engagement campaign performance, surfacing insights that drive optimization, learning, and ROI. - Produce regular reporting for stakeholders, highlighting wins, risks, and opportunities for improvement. - Establish KPIs and performance frameworks that measure reach, engagement, conversion, loyalty, and long-term fan value. - Use data and experimentation to continuously refine fan engagement strategies and inform future campaigns. GLOBAL LEADERSHIP & CROSS-FUNCTIONAL COLLABORATION - Provide leadership for the global fan engagement function, ensuring consistency, quality, and best practices across regions. - Lead and develop the U.S.-based Fan Engagement team, fostering a collaborative, high-performance, and purpose-driven culture. - Coordinate closely with fan engagement leads across EMEA, Asia, and Latin America to align campaigns, share learnings, and manage workflows across time zones. - Oversee execution of global, multi-channel fan engagement campaigns (Instagram, Facebook, YouTube, TikTok, and emerging platforms) in partnership with creative and project teams. - Build and share best-in-class templates, processes, and playbooks that improve campaign quality, speed, and scalability. Now qualifications: QUALIFICATIONS: - 8+ years of experience in audience development, fan engagement, or brand community management within entertainment, media, or consumer storytelling environments. - Proven experience building large-scale fan ecosystems and delivering engagement strategies that drive measurable loyalty and advocacy. - Deep understanding of digital communities, social platforms, influencers, ecosystems, and live experience strategy. - Strong creative instincts combined with data-driven decision-making skills. - Outstanding leadership and communication abilities with experience managing global or cross-functional teams. - A passion for storytelling, human connection, and the mission of 5&2 Studios—to create hope-filled stories that multiply good in the world. Benefits (THE EXTRAS YOU DESERVE): - Unlimited Time Off & 12 Paid Holidays. - Company-Paid Health, Dental & Vision: Comprehensive coverage for you and your dependents; The Chosen covers approx. 85% of monthly health costs. - 401(k) with up to 6% Company Match. - Paid New Child Leave for new moms and dads. - Employer-Paid Life, LTD, & STD Insurance. - Merchandise Discounts for You & Your Family. - Wellness Perks to keep you happy and healthy. - Travel Opportunities: internal activations like theatrical premieres, ChosenCon, our annual staff retreat, and opportunities to help on set and see The Chosen being produced in real-time. - The latest tech from Apple to make sure your at-home setup is top-notch. Also there is a line: "These extras are our way of saying, 'Welcome to the team, we're thrilled to have you!'" Could include as a p after benefits. Now About the role: we need a paragraph summarizing role description. The posting includes a paragraph after the company description: "The Senior Director, Global Fan Engagement, will lead the strategy and execution of how 5&2Studios builds, nurtures, and mobilizes its global fan community across all platforms and projects. This leader will design the ecosystem that turns viewers into advocates, advocates into evangelists, and fans into family. This is both a strategic and deeply relational role—part brand builder, part community architect, and part cultural storyteller. You’ll oversee the teams that shape how our audiences connect to our stories across social, experiential, digital, and live environments. From the passionate fans of The Chosen to the new audiences discovering what’s next from 5&2, you’ll ensure every touchpoint feels personal, purposeful, and inspired. This role will be based remotely in the United States and report to the President of 5&2 Studios, with frequent travel required." Also there is a "THIS MIGHT BE THE ROLE FOR YOU IF …" bullet list of traits. That could be considered part of About the role or maybe a separate section like "Ideal Candidate". But we only have headings list; we could incorporate those traits into About the role as a list? But we should not create a heading for that unless we have a specific heading like "Ideal Candidate". Not in allowed headings. So we can embed those traits as a

under About the role? But the instruction: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Use

• for any list of duties/requirements/benefits, and

  for prose. So we can have a

  inside About the role for those traits if we want. However they are not duties/requirements/benefits but rather "ideal candidate" traits. Could treat as part of About the role prose or list. Safer to put them as a
  under About the role? The instruction says use
  • for any list of duties/requirements/benefits. It doesn't forbid using lists for other things, but we should follow spirit. Might be okay to use

    for those traits as prose. But we have many traits; better to make a list. I'll treat them as a list under About the role (makes sense). The heading About the role will contain a

    summarizing role, then a

    for the "THIS MIGHT BE THE ROLE FOR YOU IF …" items. Now we need to output only HTML fragment, no /, no markdown. Let's craft:

    About the role

    [summary]

    • You see fandom as something sacred—a shared experience that connects people to something bigger than themselves.
    • You’re equal parts strategist and storyteller, able to blend analytics with intuition to create authentic connection.
    • You believe in the power of community and culture to amplify impact and spark global movements.
    • You thrive in high-energy, purpose-driven environments where no two days are the same.
    • You’re a natural connector who leads with empathy, creativity, and conviction.
    • You believe fans don’t just follow brands—they help build them.
    Then responsibilities:

    Responsibilities

    • Design and scale global fan engagement programs that activate our audience in meaningful, relational, and culturally resonant ways, turning passion into participation.
    • Partner with frontline creative teams, labels, and project leads to ensure fan engagement initiatives directly support storytelling goals, audience growth, and long-term brand loyalty.
    • Build activation frameworks that allow fans to engage with 5&2 stories beyond the screen, across social, experiential, digital, and community-driven moments.
    • Ensure fan engagement activity feels authentic and human — never transactional and reflects the heart and values of 5&2 Studios.
    • Shape and oversee fan-facing storytelling strategies that elevate purpose-driven narratives and invite audiences into a deeper relationship with our stories.
    • Partner closely with Creative, Social, and Digital teams to ensure fan engagement content is platform-native, emotionally resonant, and consistent across channels.
    • Champion a unified fan voice globally while empowering regional teams to adapt messaging for cultural relevance and nuance.
    • Serve as a senior steward of how fans experience, interact with, and advocate for 5&2 content across platforms.
    • Work closely with the Marketing + Analytics team to ensure fan data is clean, segmented, and actionable across all platforms and regions.
    • Partner with Marketing Strategy to ensure global fan engagement CRM strategy, ensuring direct-to-fan communications are thoughtful, timely, and aligned with broader marketing and distribution goals.
    • Collaborate with strategy, marketing, and analytics teams to integrate fan engagement insights into broader marketing strategies and lifecycle planning.
    • Act as a senior point of contact for global stakeholders, ensuring CRM and fan engagement efforts support overall studio priorities and international growth.
    • Monitor and evaluate fan engagement campaign performance, surfacing insights that drive optimization, learning, and ROI.
    • Produce regular reporting for stakeholders, highlighting wins, risks, and opportunities for improvement.
    • Establish KPIs and performance frameworks that measure reach, engagement, conversion, loyalty, and long-term fan value.
    • Use data and experimentation to continuously refine fan engagement strategies and inform future campaigns.
    • Provide leadership for the global