Jobs · Marketing · Florida

SR. COMM AND MEDIA RELATIONS MANAGER

The Business of HLTH Podcast · Orlando, FL · 3 wk ago
MarketingFull-time

Full-time, in-office position based in Orlando, FL. Remote and hybrid work arrangements are not available.

Responsibilities

  • Develop and execute earned media strategies supporting company priorities, executive positioning, and brand reputation
  • Build and maintain relationships with national business, technology, cybersecurity, broadcast, trade, and regional media
  • Proactively pitch company news, executive perspectives, thought leadership, and industry commentary
  • Secure meaningful earned media coverage and interview opportunities
  • Identify breaking and developing news where ThreatLocker experts can contribute to the conversation
  • Develop national television, radio, podcast, and other broadcast opportunities
  • Serve as a communications advisor to executives and internal subject-matter experts
  • Prepare executives for interviews, including messaging, anticipated questions, and interview strategy
  • Develop executive positioning, thought leadership, op-eds, speeches, and media opportunities
  • Translate complex cybersecurity and technical topics into clear, compelling narratives
  • Provide strategic communications guidance during sensitive, fast-moving, or high-pressure situations
  • Manage and provide strategic direction to domestic and international PR agencies
  • Ensure external partners remain aligned with company priorities, messaging, and performance expectations
  • Collaborate with product leaders, threat researchers, legal, marketing, and leadership to uncover newsworthy stories
  • Monitor media trends, emerging narratives, competitor activity, and industry developments
  • Evaluate earned media performance and identify opportunities to strengthen ThreatLocker’s visibility and reputation
  • Draft press releases, media statements, pitches, briefing materials, talking points, and other communications content
  • Help shape public-facing narratives that strengthen and protect the ThreatLocker brand
  • Develop rapid-response messaging around breaking cybersecurity and industry news

Requirements

  • 8–10+ years of experience in media relations, public relations, strategic communications, journalism, or a related field
  • Proven success securing meaningful earned coverage with major national business, news, technology, or broadcast outlets
  • Strong existing relationships with national media and the ability to build new relationships with reporters, editors, producers, and bookers
  • Strong news judgment and the ability to quickly recognize relevant breaking-news opportunities
  • Experience independently developing and executing media strategies
  • Experience advising and preparing senior executives for media engagements
  • Exceptional written and verbal communication skills
  • Ability to translate complex or technical topics into clear, compelling stories
  • Ability to work independently and make sound decisions in a fast-moving news environment
  • Calm, confident approach during sensitive or high-pressure communications situations
  • Strong intellectual curiosity and willingness to develop deep cybersecurity expertise
  • Preferred experience: Cybersecurity, technology, SaaS, or B2B enterprise communications; National television and broadcast media; Corporate communications and fast-paced agency or newsroom environments; Managing external PR agencies and measuring their performance; Supporting communications across multiple countries or geographic markets; Existing relationships with national business, technology, cybersecurity, or broadcast media
  • Cybersecurity experience is preferred but not required on day one. The right candidate must have a strong desire and demonstrated ability to develop genuine subject-matter expertise. Completion of the CompTIA Security+ certification will be required within 12 months of starting the position.

Benefits

  • Competitive compensation
  • Medical, dental, and vision coverage
  • 401(k)
  • Paid time off and company holidays
  • Career growth opportunities
  • Employee incentive programs and giveaways
  • Work alongside cybersecurity experts, executives, and industry leaders
  • Help shape the public voice of one of cybersecurity’s most innovative Zero Trust platforms

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