Sr. Associate, External Wholesaler
About New York Life Investment Management
With over $800 billion in assets under management, NYLIM is a Pensions & Investments' Top 30 Largest Money Manager and one of the largest global asset managers serving institutional, retail and insurance clients. NYLIM brings together the firm’s global investment teams under one unified brand, combining specialized expertise with the strength and stability of New York Life. Our platform is built on disciplined active management, deep investment capabilities and a long-term partnership approach designed to deliver enduring value across market cycles and help clients navigate the next era of investing. More powerful, together, we combine the agility of specialized investment teams with the scale and longevity of a leading mutual institution.
About the role
New York Life Investments is seeking a dynamic and results-driven External Wholesaler to represent our investment solutions—including mutual funds, separately managed accounts (SMAs), ETFs, and Alternatives—to financial advisors across the West Coast, CA, CO, AZ, WA, and OR regions. This individual will work with both wire house and independent broker-dealer channels, serving as a trusted resource and strategic partner to financial professionals in the region.
Responsibilities
- Develop and execute a strategic business plan to grow market share, drive asset growth, and enhance profitability across the assigned territory.
- Effectively represent New York Life Investments’ products and services, clearly articulating their value and competitive advantages to financial advisors.
- Deliver technical product information and market insights, leveraging strong knowledge of capital markets, competitor offerings, and industry trends.
- Collaborate with Internal Advisor Consultants and the broader sales team to drive sales of mutual funds, SMAs, ETFs, Alternatives and limited partnerships.
- Manage a travel and entertainment budget responsibly and within assigned guidelines.
- Travel frequently—50% or more—to build and maintain advisor relationships and drive business growth.
Requirements
- Active FINRA Series 7 and 63 licenses (required).
- Bachelor’s degree in Finance, Business, or a related field (preferred).
- Must reside within the required territory.
- Minimum 3 years of asset management sales experience or financial advisor experience, ideally within the assigned territory.
- Demonstrated success in meeting or exceeding sales targets and building long-term advisor relationships.
- Deep knowledge of investment products, including mutual funds, ETFs, SMAs, and capital markets.
- Excellent communication, presentation, and relationship-building skills.
- Highly motivated, organized, and capable of working both independently and as part of a team.
Qualifications
- A passion for financial markets and continuous learning.
- Natural curiosity with the ability to ask thoughtful questions and uncover advisor needs.
- A consultative sales approach focused on adding value rather than just selling.
- A drive to become indispensable to advisors through insights, service, and strategic partnership.
- Strong execution skills with the ability to translate strategy into action.
Pay
Salary Range: Base salary $75,000 + Sales Incentives
Overtime eligible: Exempt
Discretionary bonus eligible: No
Sales bonus eligible: Yes
Actual base salary will be determined based on several factors but not limited to individual’s experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.
Benefits
We provide a full package of benefits for employees – and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work.