Spotify

Find your stage—Engineering, Marketing, Product, Design, Data Science—every role here plays a part in shaping how millions experience the creativity on our platform.

About the role

As the Product Marketing Lead for Podcast Creator Marketing, you will be the voice of Spotify’s podcast creator products to the market. You’ll craft compelling narratives that resonate with podcasters, from independent creators to large networks, and drive adoption of our tools and features. This role sits at the intersection of product, marketing, and creator success, ensuring our offerings meet the evolving needs of the podcasting community.

Responsibilities

• Develop and execute go-to-market strategies for podcast creator products, including launches, feature updates, and campaigns.
• Collaborate with product teams to shape product roadmaps based on creator insights and market trends.
• Create messaging and positioning that highlights the unique value of Spotify’s podcast creator tools.
• Work with marketing teams to produce assets like blog posts, videos, case studies, and social content that engage and educate podcasters.
• Partner with creator success and sales teams to ensure consistent messaging and drive adoption of our products.
• Analyze market trends, competitive landscape, and creator feedback to inform product and marketing strategies.
• Represent Spotify at industry events, webinars, and creator workshops to build relationships and gather insights.

Requirements

• 5+ years of experience in product marketing, preferably in the tech, media, or creator economy space.
• Proven track record of launching and marketing products to creators, developers, or similar audiences.
• Deep understanding of the podcasting ecosystem and the needs of creators at all levels.
• Strong storytelling skills with the ability to simplify complex product features into clear, compelling narratives.
• Experience collaborating with cross-functional teams, including product, engineering, design, and sales.
• Data-driven mindset with the ability to measure and optimize marketing performance.
• Excellent written and verbal communication skills, with a knack for creating engaging content.

Benefits

• Flexible work arrangements, including remote and hybrid options.
• Comprehensive health coverage for you and your family.
• Generous parental leave and family planning support.
• Learning and development opportunities to grow your skills and career.
• Wellbeing programs to support your physical, mental, and financial health.

Our Values

• One Team: We believe in the power of alignment. One Team means breaking down silos, sharing context freely, and driving toward shared goals. When we win, we win together.
• Human Judgment: Smart decisions and thoughtful risk-taking create lasting value. Human Judgment means we trust our people to make the right calls, learn from mistakes, and grow.
• Make It Happen: Bias toward action defines us. We don’t wait for perfect conditions—we create them. Make It Happen is about execution, urgency, and delivering results that matter.