Social Media & Content Associate Manager

About the role

ACC and Pink Sparrow are seeking a highly creative, organized, and culture-obsessed Social Media & Content Manager to help bring the ACC and Pink Sparrow brands to life across social platforms. This role is equal parts content creator, community builder, and brand storyteller, owning day-to-day execution across Instagram, TikTok, YouTube and LinkedIn.

If you live on social media, understand what performs (and why), and are excited to build a brand in real time, this role is for you.

What you'll do

• Content Creation & Production
• Create, capture, and edit high-impact, platform-native content across Instagram, TikTok, LinkedIn, and YouTube
• Concept and execute short-form video and static content that is culturally relevant, engaging, and aligned with company’s objectives, including behind-the-scenes moments, activations, and live events
• Ensure all content reflects ACC and Pink Sparrow’s visual identity, tone of voice, and creative standards
• Bring strong editing capabilities, with an eye for pacing, storytelling, and platform best practices
• Brand & Channel Support
• Support content creation across both ACC and Pink Sparrow, ensuring consistency while tailoring to each brand’s voice
• Partner with internal teams to surface stories, moments, and work that should be amplified across social channels
• Leverage social platforms to support recruiting efforts, including promoting open roles and showcasing company culture
• Social Media Management
• Own day-to-day publishing across posts, Stories, Reels, TikToks, and YouTube Shorts
• Build and manage a living content calendar, ensuring consistency and strategic alignment
• Monitor social trends, platform updates, and cultural conversations to identify real-time content opportunities
• Track performance metrics and translate data into actionable insights and recommendations
• Proactively pitch new content series, founder POV formats, and creative concepts
• Community Engagement
• Manage community engagement by responding to comments, interacting with tagged content, and participating in relevant conversations in a timely, thoughtful, and on-brand voice
• Flag trends, FAQs, customer feedback, and cultural moments to the broader team
• Support influencer seeding, reposting, and organic creator amplification
• Reporting
• Support quarterly reports, campaign recaps, and performance summaries
• Track KPIs, including reach, engagement, and content performance across social and influencer efforts
• Maintain clear communication across stakeholders to ensure deadlines are met
• Cross-functional Team Collaboration
• Partner with social media leads from other ACC agencies (DKC, MKG, PMK, Hangar Four, etc) to ensure cross-agency social media promotion of different campaigns
• Partner with business development teams to understand clients and the work we do to help promote on owned media platforms
• Internal Communications
• Assistance with:
• Monthly newsletter
• Weekly new business win email (the @5)
• Newly launched “employee spotlight”
• Co-Lab events (Community mentorship and training seminars)

Qualifications

• 3+ years of experience managing social media for a brand.
• Strong familiarity with Instagram and TikTok, including short-form video and trend adaptation
• Comfortable working with AI and LLM tools, with an understanding of how technology can enhance creativity, workflow, and strategic thinking
• Hightly organized, proactive, and confident in communicating ideas
• Experience creating high-quality photo and video content for social media
• Strong copywriting skills with the ability to craft engaging captions
• An analytical mindset with experience tracking performance metrics and using Excel or analytics tools