Social and Digital Content Marketer

Key Responsibilities

• Conceptualize, develop, and manage comprehensive social media and digital marketing strategies.
• Create engaging, platform-specific content (text, image, video, interactive).
• Manage a social media content calendar and ensure timely and consistent posting.
• Plan, execute, and optimize social media campaigns.
• Respond positively to followers and maintain a professional brand image.
• Work collaboratively with the team to drive broader content and distribution initiatives.
• Implement SEO best practices to improve organic search rankings.
• Utilize analytics tools to provide actionable insights and optimize performance.
• Design with relationship initiation in mind and stay on top of trends and competitor activities.

Qualifications & Skills

• A bachelor's degree or equivalent experience and skill.
• Minimum of 3-5 years of professional experience in social media and digital marketing communications.
• Experience with email marketing automation, CRM systems, and social media management tools.
• Hands-on experience with a minimum of two major social media platforms.
• Proficiency in marketing analytics tools and experience with A/B testing.
• Excellent written and verbal communication skills, with a knack for identifying intriguing plots and making complex material accessible.
• Strong analytical and problem-solving skills, able to translate data into actionable insights.
• Superior project management, organization, and prioritization skills.
• Ability to drive multiple projects simultaneously and work independently or collaboratively.
• Knowledge of SEO/SEM principles and best practices.
• Proficiency in MS Office Suite and content creation tools.
• Familiarity with content management systems and efficient use of consumer-grade photography and videography equipment.

About the Role

Equity Methods is a finance, accounting, and human capital consulting firm that combines technology and expertise to create client impact. We serve over 100 professionals and hundreds of publicly traded clients, including 45 Fortune 100 companies. We aim to combine the strengths of a large professional services firm with those of an entrepreneurial, technology-enabled company, focusing on delivering high-impact services in financial reporting, valuation services, and HR advisory. We are committed to maintaining a strong reputation as a Top Company to Work for in Arizona.