SEO Strategist

Overview

The Razorfish team is seeking an SEO Strategist to join our team.

Responsibilities

• Create, execute & manage day-to-day organic search projects such as metadata optimization, keyword research and on-page copy optimizations.
• Support reporting and analysis deliverables, such as keyword mapping, SEO audits (technical, competitor and content), monthly/quarterly readouts and ad hoc data pulls.
• Monitor SEO performance of the client site and be able to effectively communicate site issues that are impacting performance.
• Collaborate with team members on our paid search, UX and creative teams to ensure SEO recommendations are delivered with the larger client goals in mind.
• Review all relevant material or attend meetings to gain a full understanding of our client’s marketing/site goals and objectives.

Qualifications

• 1-3 years Search Engine Optimization (SEO) experience, preferably in agency setting.
• Has a basic understanding in how to conduct keyword research, SEO metadata optimization, SEO tags (e.g. header tags, alt text), internal link recommendations and technical SEO auditing, including, but not limited to, site speed reports, mobile friendliness tests, structured data and search engine crawl barriers.
• Understanding of SEO tools such as Google Search Console, Screaming Frog and enterprise reporting tools like BrightEdge, Conductor, SEM Rush and/or Ahrefs.
• Strong presentation skills, including the ability to communicate recommendations and outcomes in both written and verbal forms.