SEO & AI Discoverability Analyst

Key Responsibilities

• Monitor, analyze, and report on SEO and AI discoverability performance across Belami's ecommerce portfolio
• Analyze organic performance, rankings, AI referral traffic, crawl efficiency, and conversion trends
• Identify and resolve technical SEO issues including indexation, structured data, Core Web Vitals, and site health
• Track and optimize visibility across AI search surfaces (AI Overviews, citation systems, and answer engines)
• Build performance dashboards using GA4, Search Console, BI tools, and SEMrush
• Partner with development teams on technical SEO implementations and site optimization improvements
• Optimize category pages, product pages, internal linking, and site architecture for search performance
• Conduct keyword research, competitive analysis, and search opportunity discovery
• Monitor algorithm updates and evolving SEO and AI search best practices
• Drive measurable improvements in organic traffic, AI discoverability, technical SEO health, and overall search visibility

Required Skills & Qualifications

• Strong understanding of AI discoverability, AI referral traffic, and AI search visibility trends
• Strong analytical skills with ability to interpret large datasets and identify actionable insights
• Strong technical SEO knowledge including crawl / indexation, canonicals, structured data, Core Web vitals, and sitemaps
• Strong communication and cross-functional collaboration skills
• Proficiency in Excel / Google Sheets skills
• Self-starter able to manage multiple priorities in a fast-paced environment

Education / Experience

• 4+ years of experience in enterprise ecommerce SEO, technical SEO, organic growth, or AI search / discoverability
• Advanced experience with GA4, Google Search Console, Google Merchant Center, and SEMrush
• Experience optimizing ecommerce SEO across category pages, product pages, faceted navigation, and internal linking structures
• Experience building SEO dashboards, KPI reporting, and performance analysis
• Familiarity with enterprise ecommerce platforms (e.g., BigCommerce, Cloudflare, Datadog, BI tools) a plus

Compensation & Benefits

Annual Salary ($85,000 - $100,000)

• Medical, Dental, and Vision Insurance
• 401(k) with Company Match
• Paid Holidays
• Paid Time Off
• Hybrid Remote Work Opportunities Available

About the Role

We are seeking a highly analytical SEO & AI Discoverability Analyst to help drive organic growth across a portfolio of large-scale ecommerce websites. This is not a traditional content SEO role. The ideal candidate will have strong experience with enterprise ecommerce SEO, technical SEO diagnostics, analytics, search visibility reporting, and emerging AI discovery platforms.