Senior Visual Lead

About the Role

We are expanding ways to help people in the region—this includes spending, saving, investing, exchanging, travelling, and more. Our mission is to help people get more from their money every day. We're looking for a creative leader to own BJAK’s brand identity and visual systems across all platforms, tailored for the UK market.

Responsibilities

• Own BJAK’s brand identity and visual systems across all platforms
• Build a UK-first visual narrative tailored to local users, culture, and market trends
• Translate marketing and business objectives into impactful visual storytelling
• Develop creative campaigns that build awareness, trust, and adoption
• Ensure consistent brand expression across digital, social, product, and offline channels
• Lead and mentor a small, multidisciplinary creative team
• Set high standards for design quality, speed, and execution
• Review and approve visual assets to ensure alignment with the brand vision
• Foster a collaborative, high-ownership, and execution-driven team culture
• Build and manage creative workflows balancing quality, speed, and scalability
• Partner with growth, product, and leadership teams to align visuals with strategic goals
• Use data, insights, and market trends to optimize campaigns and creative output
• Stay up-to-date on consumer, design, and digital trends to keep the brand relevant

Qualifications

• 4–6 years of experience in visual design, brand design, or creative leadership
• Strong portfolio showcasing visual storytelling, digital campaigns, and multi-channel projects
• Deep understanding of branding, design systems, and digital content strategy
• Proven experience leading creative teams and raising creative standards
• Proficiency in Adobe Creative Suite, Figma, Canva, and modern production workflows
• Strong project management and stakeholder communication skills
• Experience in fintech, e-commerce, or high-growth consumer brands
• Experience building or localizing brands

Skills & Attributes

• Care deeply about visual storytelling, brand building, and design excellence
• Hands-on, fast-moving, and obsessed with execution quality
• Lead confidently while staying close to the work
• Perform well under pressure and ambiguity
• Take ownership of projects end-to-end and drive for measurable impact
• Continuously push for higher standards and better outcomes
• Manage multiple projects efficiently without losing structure or focus
• Communicate clearly and provide actionable, constructive feedback
• Want to build something meaningful in the market, fast and at scale

Team & Culture

• Lean, high-output team that moves fast and expects the same from everyone
• Everyone contributes meaningfully, thinks like an owner, and raises the bar
• Clarity, execution, and iteration drive everything we do
• Results, speed, and ownership matter more than titles

Location

This role is remote, but candidates must be based in the United States. We are hiring specifically for this market, so applicants should already be based in the United States.

Language

English is our main working language across global teams. Strong English communication is required.