Senior Thought Leader Liaison - Neuroimmunology
About the role
The Senior TLL role at Genentech acts as the lead Commercial enterprise bridge to National & Regional Therapeutic Area Experts (TAEs) across Therapeutic Areas (TAs), operating as a proactive strategic partner who shapes markets and converts TAE influence into measurable results.
Responsibilities
- Establish and foster effective partnerships with TAEs
- Enable demand and patient access by influencing TAE perception and advocacy of products through clinical data education, mapping their influence, and mobilizing TAEs as advocates to accelerate product adoption and account readiness.
- Rapidly translate bi-directional insights into execution by synthesizing TAE feedback, competitive intelligence, and market dynamics to shape TA/brand strategy, collaborating with Marketing, Medical, Global and CE partners.
- Proactively shape TAE understanding by providing timely clinical data and competitive context, ensuring misperceptions are connected compliantly to enable informed advocacy and faster patient access.
- Maintain end-to-end accountability for TAEs in assigned scope, from pre-launch identification and engagement strategy through market shaping, advocacy development, and sustained partnership.
- Partner with Medical to co-lead overarching TAE strategy for brands, indications, and launches, with TLL owning demand enablement and Commercial engagement strategy while Medical owns scientific exchange; collaborate to ensure complementary execution with clear role boundaries.
- Compliantly manage Fee-for-service activities that include TAEs (selection/pull through as appropriate).
- Demonstrate agility by prioritizing engagement based on enterprise criteria (launch stage, TAE influence, barrier intensity, tier designation) to maximize impact and accelerate speed to peak.
- Works autonomously to make decisions and act, in close alignment with the full product value proposition, customer positioning, and Squad priorities.
- Accountable for being fully knowledgeable of and compliant with all relevant company policies and procedures, and applicable laws and regulations that govern the conduct of GNE activities.
Requirements
Market & Customer Expertise: Deep knowledge of National and Regional TAEs with a preference for strong relationships among TAEs within geography. Deep knowledge of each customer type (e.g. HCPs, patients, payers, IDNs, distributors, pathways) and how TAEs may engage with various customer types. Ability to educate and challenge TAEs.
Strategic & Enterprise Orientation: Understanding of partners, their roles and leveraging their expertise to effectively partner, engage, and mobilize key internal stakeholders. Ability to articulate business problems and identify solutions. Ability to translate enterprise and portfolio strategy into tactical TAE engagement plans that align regional execution with brand priorities and TA goals. Ability to successfully manage cross-functional projects in collaboration with other internal stakeholders and vendors. Ability to influence and inspire individuals and teams across the CMG network, from front-line employees to the executive level. Comfort operating in an outcomes-based performance environment. Insight Translation & Analytic Ability: Advanced ability to interpret and synthesize quantitative and qualitative data across market dynamics, customer sentiment, competitive intelligence, and TAE advocacy trends, translating insights into strategic recommendations and outcome-based metrics that demonstrate measurable enterprise impact. Ability to utilize everyday AI, computer programs to build and share presentations, utilize spreadsheets to decipher important insights, and host virtual meetings with internal and external stakeholders/customers. Agility & TA Mobility: Ability to rapidly ramp up new or highly competitive therapeutic areas while thoughtfully building credibility and new relationships. Strong prioritization skills to balance maintaining high-value relationships with supporting emerging launch or enterprise needs. Ability to flex and thrive in an ambiguous environment undergoing transformational change. Ability to develop and leverage TAE influence maps at national, regional, and local levels to identify broader networks, optimize engagement strategies, and mobilize TAEs as catalysts for accelerating product adoption. Non-Clinical & Performance Marketing Fluency: Demonstrated ability to integrate clinical acumen with non-clinical levers (market access, reimbursement, competitive dynamics) and performance marketing fluency to enable comprehensive TAE engagement and demand enablement.
Qualifications
Bachelor’s Degree A minimum of 5 years cross-functional industry experience in life sciences (pharma or biotechnology) or related industry (e.g., payers, health systems), is required.
Skills
- Market & Customer Expertise
- Strategic & Enterprise Orientation
- Insight Translation & Analytic Ability
- Agility & TA Mobility
- Non-Clinical & Performance Marketing Fluency
Benefits
Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law.
This position is eligible to earn incentive compensation that is calculated and paid in accordance with the applicable Incentive Compensation Plan for the role.
This position also qualifies for the benefits detailed at the link provided below.
Benefits
Roche Operating Principles
Put Patients First: I always act as if patients I know are in the room and do what’s best for them
Follow the science: I seek answers through experiments, data and debate, and act on facts
Act as one team: I care, collaborate and commit without boundaries, and trust others to do their part
Embrace differences: I seek diverse perspectives, invite opposing views, and challenge myself and others
Accelerate learning: I push to learn new things even if difficult, and openly share my successes and failures
Simplify radically: I eliminate complexity, reuse with pride, and accomplish more with less
Make impact now: I take accountability to do what’s right, deliver value fast, and don’t wait for certainty
Think long term: I choose actions today that benefit future generations
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.