Senior Strategist Go to Market

About the role

As a Senior Go-to-Market Strategist, you will lead internal GTM deployment for new and enhanced products and services to ensure market-facing readiness, promote product adoption, and drive sales and client retention.

Responsibilities

• Manage and execute deployment of medium-to-large scope product initiatives, including product positioning, product training, internal communications, and integration into ongoing business ecosystem
• Develop GTM strategy based on project scope and desired outcomes, translate into project plan and deliverables, and serve as project manager of GTM activities through execution
• Lead GTM cross-functional project team, partnering with product, marketing, training, segment leaders, operations readiness, and other functional areas to ensure successful execution
• Manage internal product training with product SMEs, including content development and packaging, training assets such as Allego videos, and engagement with the central Training team as needed
• Develop and execute general product communications and product forums, such as internal newsletters and showcases
• Develop and maintain a portfolio view of product initiatives across the organization to identify opportunities for bundling launches

Requirements

• Bachelor’s degree required in related discipline or equivalent directly related work experience
• Utility player with 6+ years of professional experience with project management, communications, training, and/or marketing
• Highly organized with strong project management skills and attention to detail

Qualifications

• Understanding of financial products and services and client-facing experience a plus
• Strong interpersonal, communication, and presentation skills
• Able to engage, lead and influence cross-functional business partners
• Proficiency in MS Office suite, including PowerPoint
• Energetic, flexible self-starter who thrives in a fast-paced, fluid environment, welcomes change, and supports the other team members

Skills

• Project Management
• Communications
• Training
• Marketing

Benefits

• Medical, dental, vision and life insurance
• Retail savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.

Pay

Base Salary Range: $96,100.00 - $135,700.00

Schedule

Remote and hybrid positions require reliable high-speed internet with a wired connection as well as a place in your home to work with limited disruption. You must have reliable connectivity from an internet service provider that is fiber, cable or DSL internet. Other necessary computer equipment will be provided. You may be required to work in the office if you do not have an adequate home work environment and the required internet connection.