Senior Strategist – Digital Shelf Content
Skill Requirements
- Strong understanding of SEO principles and analytics tools
- Experience with Amazon, Walmart, Target, Instacart, and Kroger search platforms
- Proficiency in keyword research and competitor analysis
- Excellent communication and collaboration skills
- Ability to translate data into actionable insights
- Knowledge of AI-driven search and retailer algorithms
Responsibilities
- Develop commerce search strategies aligned with client goals
- Conduct keyword research and competitor analysis
- Identify growth opportunities from search behavior
- Optimize discoverability across major retailer platforms
- Improve ranking, visibility, and share of search
- Work closely with Content teams to enhance product detail pages (PDPs)
- Collaborate with Content and Creative teams to present insights and recommendations
- Lead search strategy workstreams and contribute to thought leadership
About the Role
Marks, part of the Propelis Group, is a consumer experience agency that creates engaging moments across various brand spectrums. We are a collaborative global network of 1,900+ team members across 25+ studios and 20+ countries, working with leading brands to solve complex business challenges through design, strategy, and craftsmanship.
About Propelis
Propelis is a portfolio of global marketing services and technology companies with a combined legacy of 150+ years, 2,000+ clients, 9,000 employees, and operations across 30 countries. We offer the scale and support of a global organization while maintaining the unique culture and identity of each company in our portfolio.
Equal Opportunity Employer
We are committed to fostering an inclusive and diverse workplace. We are proud to be an equal opportunity workplace and offer a competitive compensation package that varies based on location, experience, and other job-related factors. We also provide comprehensive group benefits including health care plans, dental and vision plans, life insurance, a flexible spending account, short/long-term disability, and a 401(k) Savings Plan.