Senior Strategic Communications Specialist-Photographer/Videographer

Essential Job Functions

• Captures high-quality photography and video of City events, programs, services, projects, employees, facilities, and community activities.
• Produces, edits, and delivers short- and long-format videos for social media, websites, presentations, broadcast, public service announcements, and other City communications.
• Photographs events, ceremonies, press conferences, public meetings, community programs, ribbon cuttings, emergency response activities, and other assignments.
• Edits photos and videos using Adobe Creative Cloud or similar professional editing software.
• Creates motion graphics, animated text, lower thirds, title cards, transitions, and other visual elements to enhance videos, social media content, presentations, and public information campaigns.
• Creates visual content optimized for social media platforms, websites, newsletters, presentations, and other digital channels.
• Affords creative and technical support for interviews, public service announcements, promotional videos, training videos, and informational campaigns.
• Assists with livestreams, recorded meetings, press events, and public-facing broadcasts as needed.
• Organizes, labels, archives, and maintains photo and video files in a clear and accessible digital asset management system.
• Safeguards all visual content to meet City brand standards, accessibility expectations, and communications goals.
• Coordinates with departments, elected officials’ offices, public safety personnel, community partners, and staff to capture timely and accurate content.
• Transports and maintains multimedia equipment, ensuring it remains in good working condition.
• Maintains awareness of trends in photography, videography, motion graphics, social media, and digital storytelling to recommend new approaches and improvements.
• Responds to urgent communications needs, including emergency operations, weather events, public safety incidents, and other time-sensitive assignments.
• Works evenings, weekends, and off-hours as needed to support events, emergencies, and time-sensitive assignments.

Video Creation

• Video creation (shooting, editing, uploading, optimizing, effects generation) for use on the City’s video distribution channels.
• Coordinate with Program Manager I to develop videos that support messaging and bring awareness, relevance, and prompt call-to-action to viewers.
• Leverage interviews, testimonials, storytelling styles to meet the needs of target audiences.
• Strategically plan distribution of videos through social media marketing tools.
• Optimize videos for search engines and ensure videos have ADA compliance attributes.
• Tag, organize, and archive video and media in coordinated folder structure for ease of future accessibility.
• Write scripts, storyboards, coordinate shooting schedules, and programming of videos.
• Develop efficient strategies and tactics to ensure that programs deliver outcome desired by the department and City.
• Develops and maintains process improvement strategies, identifying, managing, and improving core processes.

Minimum Job Requirements

• Bachelor’s degree in communications, media production, photography, videography, journalism, marketing, public relations, digital media, or a related field; or equivalent work experience.
• Three years of experience in photography, videography, video editing, multimedia production, or a closely related field.
• Experience using professional camera equipment and editing software.
• Possess or be able to obtain a valid State of Florida driver’s license within 30 days of hire.
• On-call availability to work nights, weekends and holidays.
• High proficiency in writing, editing and verbal communication.
• Prior relevant marketing and communications experience for a government entity preferred.

Veterans' Preference

• If claiming Veterans' Preference, you must attach a copy of the DD214 Member 4 form (or other supporting claim documents) to your on-line application.