Senior Social & Community Manager, Consumer

Create, schedule, and publish content

• Schedule and publish content daily across Facebook, Instagram, TikTok, and Threads
• Create graphics, storytelling carousels, short-form video, and copy
• Create and schedule content using templates and other team members' work
• Create and schedule content based on identified trends, fundraisers, and cultural moments

Crisis Response

• Coordinate across teams to spotlight relief resources and verified fundraisers during crises

Strategy and Growth

• Set and hit growth targets
• Build a testing & experiments roadmap
• Use user data to inform strategy

Editorial Judgment

• Exercise strong editorial judgment on sensitive content

Content Amplification

• Mine comments and DMs for stories worth amplifying and customer issues to route to support

AI Tools

• Use AI tools like Claude and ChatGPT for drafting, analysis, and workflow efficiency

Channel Reporting

• Own weekly and monthly channel reporting
• Translate performance into clear, actionable recommendations

Collaboration

• Partner cross-functionally with the Senior Social & Community Manager on Pro, Communications, Brand, Creators, Product, and Customer Support

Short-Form Video Fluency

• Work with video, edit, and caption natively for TikTok, Reels, and YouTube Shorts

Judgment with Sensitive Content

• Experience navigating breaking news, tragedy, or high-empathy content environments

Copywriting Voice

• Comfortable with social management and analytics tools
• Sharp, fast, platform-native copywriting voice

Creator Partnership Experience

• Prior experience with creator partnerships or influencer programs

Community Management Experience

• Experience managing online communities and forums

Nonprofit Experience

• Experience working in a nonprofit or mission-driven environment

Analytics Familiarity

• Familiarity with Looker, Amplitude, or similar analytics tools