Senior Publicity Manager

Publicity Manager role focused on our award-winning food and drink list, working closely with key stakeholders across publicity, marketing, and sales departments.

About the role

This is a highly collaborative, results-oriented position reporting to the Director of Publicity and Marketing. The ideal candidate will drive sales through integrated publicity campaigns, manage multiple assignments in a fast-paced environment, and maintain strong relationships with media, authors, and agents. Hybrid schedule: 3 days in-office (Tuesday–Thursday) in NYC and 2 days remote.

Responsibilities

• Create, present, and implement integrated publicity campaigns for 6–10 books per season, primarily food & drink titles, plus adjacent lifestyle, design, and pop culture titles as needed.
• Design and execute innovative campaigns to grow sales, raise author/book profile, and build brand awareness; measure impact in collaboration with sales, marketing, and editorial teams.
• Organize and accompany authors to publicity events; maximize opportunities for author/contributor events.
• Deliver high-quality author and contributor care at all times.
• Liaise with editorial, sales, and marketing teams to ensure fully integrated campaigns.
• Present publicity plans at internal meetings and pitch books/authors to media contacts and event organizers.
• Disseminate publicity coverage and author events internally and externally.
• Maintain records, databases, and metadata; share market and media awareness.
• Identify and promote key titles to specific sales channels (school & library, mass retail, gift, indie bookstores) in collaboration with the sales team.
• Build and sustain media relationships; attend seasonal media meetings.
• Collaborate on influencer campaigns for assigned titles.
• Manage title-specific budgets, allocate resources, and recommend campaign spend.

Requirements

• 5+ years of food & drink-focused publicity experience.
• Strong, established relationships with key media contacts.
• Proven ability to manage and prioritize multiple assignments in a fast-paced environment.
• Poise and confidence communicating with authors, agents, media, and in-house colleagues.

Benefits

• Medical, dental, and vision insurance.
• Basic and supplemental life insurance, short-term and long-term disability, accidental death and dismemberment, critical illness, hospital indemnity, and long-term care coverage.
• Health and dependent care FSA, commuter benefit plan, and employee assistance program.
• Tuition reimbursement, travel assistance, and 401(k) with company match.
• Discretionary bonus program.
• Paid time off: 15 vacation days, 3 personal days, 10 holidays, and generous sick leave.
• Group discounts on auto and home insurance and legal services.

Pay

Compensation range: $85,000–$95,000, depending on skills, experience, and location.