Senior Product Manager, EG Advertising

About the role

Senior Product Manager, EG Advertising introduces Expedia Group Advertising, which drives growth for partners such as hotels, airlines, and DMOs through competitive supply, advertising and travel media networks, and affiliate solutions. The team builds and optimizes the TravelAds auction platform, connecting travelers with relevant lodging sponsored listings across the Expedia Group marketplace.

Responsibilities

• Drive the strategic vision and roadmap for sponsored listings auction optimization, including auction mechanics, bidding strategies, and pricing models
• Lead the development and evolution of auction functions to improve marketplace efficiency, partner ROI, and revenue growth
• Own ad relevance initiatives that enhance the quality and personalization of sponsored listings for travelers
• Partner with machine learning and engineering teams to design, implement, and optimize auction algorithms that balance traveler experience, partner value, and business objectives
• Define success metrics, analyze performance data, and identify opportunities to drive growth in sponsored listings through auction improvements
• Leverage AI and GenAI tools to accelerate product development, enhance decision-making, and drive innovation in auction optimization
• Collaborate with cross-functional teams including product managers, engineering leaders, data scientists, and business stakeholders to deliver impactful features
• Translate product requirements into technical solutions
• Communicate product strategy, progress, and insights to senior leadership and stakeholders across the organization
• Promote a data-driven approach to product development, leveraging experimentation and analytics to validate decisions
• Stay informed about industry trends in auction technology, digital advertising, and marketplace dynamics

Requirements

• Bachelor's degree in Computer Science, Engineering, Economics, Business, or related technical field; or equivalent related professional experience
• 6+ years of product management experience, preferably in digital advertising, marketplace platforms, or auction-based systems
• Proven track record of launching and scaling technical products that drive meaningful business outcomes
• Experience with machine learning applications, preferably in advertising or marketplace optimization
• Strong analytical skills with experience using data to inform product decisions and measure success
• Proficient communication skills with the ability to influence stakeholders at all levels of the organization
• Experience working with engineering and data science teams to deliver complex, technical products
• Demonstrated ability to work both collaboratively and autonomously in a fast-paced environment
• Understanding of auction mechanics, pricing strategies, or related marketplace dynamics
• Knowledge of digital advertising ecosystems, including programmatic advertising and sponsored search

Qualifications

• Advanced degree (MBA, MS, or PhD) in a quantitative or technical field
• Familiarity with AI tools, LLMs, or agent-based systems, including practical experience applying these technologies to product development
• Previous experience at a technology company or marketplace business
• Familiarity with agile development methodologies and product development lifecycles
• Experience in two-sided marketplace products or platforms connecting supply and demand

Skills

• Strategic thinking and problem-solving skills
• Excellent communication and collaboration abilities
• Ability to work independently and in a team environment
• Strong analytical and data-driven mindset
• Experience with machine learning and AI tools
• Understanding of digital advertising and marketplace dynamics

Benefits

The total cash range for this position in Seattle is $173,000.00 to $242,500.00. Employees in this role have the potential to increase their pay up to $277,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.

Expedia Group offers a comprehensive benefits package, including:

• A full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model, and career development resources
• Travel perks, including travel discounts and an International Airlines Travel Agent (IATAN) membership
• A wellness & travel reimbursement program

To fuel each employee's passion for travel, we also provide:

• An Employee Assistance Program
• Medical/dental/vision insurance
• Paid time off

Expedia Group is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law.