Senior Product Manager - Data Platform

D.R. Horton · Arlington, TX · 3 days ago

MarketingFull-time

About the Role

D.R. Horton, Inc., the largest homebuilder in the U.S., is seeking a Senior Product Manager, Data Platform, to lead a product team of about 7 engineers and quality engineers, supported by a Scrum Master. This in-office role in Arlington, TX, involves transitioning from foundational data capabilities into a marketing activation platform. The initial focus will be on data ingestion, modeling, and dashboards, followed by building self-service tooling for marketing programs and a decisioning engine.

Responsibilities

Data Foundation (Primary Focus Early On):
- Own the roadmap, backlog, and user stories for data ingestion, modeling, and marketing data products.
- Define data contracts, data quality SLAs, and source onboarding priorities.
- Establish the customer entity, identity resolution approach, and event taxonomy for marketing activation.
Activation Platform (Growing Focus Over Time):
- Define the vision, strategy, and capability map for the marketing activation platform.
- Partner with the Data Science team to integrate models into the decisioning engine.
- Design self-service capabilities with guardrails, permissions, and governance for marketers.
Product Management and Delivery:
- Gather and analyze business, marketer, and data science needs to inform prioritization.
- Create and maintain requirements, user stories, acceptance criteria, and specifications.
- Partner with cross-functional teams to plan and execute sprints, resolve issues, and manage release scope.
- Define success measures and review delivered capabilities against requirements.
- Communicate status, progress, and risks to leadership and stakeholders.
- Support training, documentation, and rollout for platform users.
- Research emerging trends, technologies, and competitor capabilities.
- Participate in Agile ceremonies and product demonstrations.

Qualifications

Bachelor’s degree in Computer Science, Software Engineering, Business, or a related field; MBA preferred.
5+ years of experience in product management or digital product development.
3+ years as a product manager for a data engineering or data platform team.
Hands-on fluency with data ingestion patterns, entity modeling, identity resolution, data quality, and lineage.
Experience with marketing data use cases (e.g., CDPs, customer 360, event pipelines).
Exposure to journey orchestration, audience building, or decisioning platforms.
Experience designing self-service products with guardrails, permissions, and governance.
Ability to guide teams through technical direction shifts.
Strong understanding of Agile methodologies and experience as a Scrum Product Owner.
Proficiency with Agile tools (e.g., Jira, Confluence).
Excellent organizational, analytical, and communication skills.

Preferred Qualifications

Experience building or evolving a decisioning or offer-arbitration system.
Experience defining integration contracts between data science and production systems.
Background in building internal platforms or tooling in-house.
Experience in marketing operations, CRM, or lifecycle marketing.
Privacy, consent, and channel compliance experience.
Strong data analysis and problem-solving abilities.
Proven ability to manage competing priorities in a fast-paced environment.

Benefits

Medical, Dental, and Vision
401(K)
Employee Stock Purchase Plan
Flex Spending Accounts
Life & Disability Insurance
Vacation, Sick, Personal Time, and Company Holidays
Multiple Voluntary and Company-provided Benefits