Senior Product Manager – Customer Data Platform (Adobe Experience Platform)

About the Role

Membership Portfolio Services, within our US Consumer Services Business, is responsible for developing and scaling several growing businesses that are strategically important to American Express. We are developing unique and differentiated ways to strengthen the Membership Model across Amex Offers, Advertising, Dining, and Marketing Technology. The Enterprise Comms & MarTech Experiences (ECMX) team is a global organization within Membership Portfolio Services (MPS), serving as American Express’ marketing services center of excellence. Our mission is to power high-quality, efficient, user-centric digital marketing experiences that accelerate business growth through optimized enterprise MarTech & MarOps solutions. You will join ECMX’s MarTech organization, focused on providing frictionless, flexible, and flawless marketing and servicing experiences.

Responsibilities

• Define and execute the product vision, strategy, and roadmap for assigned Adobe CDP capabilities.
• Drive product development across Adobe CDP capabilities, including customer profile, identity, audience management, targeting, activation, and marketing data products.
• Partner with data engineering teams to define customer data requirements, data quality expectations, and governance standards.
• Ensure products support scalable, reusable, and compliant customer data capabilities.
• Translate business strategy and customer needs into prioritized product roadmaps and investment plans.
• Partner with business stakeholders to identify opportunities that improve customer engagement, personalization, and marketing effectiveness.
• Continuously evaluate market trends and Adobe platform capabilities to evolve the product roadmap.
• Develop and prioritize product backlogs aligned to business outcomes and customer value.
• Collaborate with Engineering, Architecture, UX, and Delivery teams to ensure successful implementation of product capabilities.
• Serve as the primary product partner across Marketing, Technology, Analytics, Privacy, Operations, and Architecture teams.
• Build alignment across stakeholders while balancing business priorities, technical constraints, and delivery timelines.
• Define and monitor product KPIs, adoption metrics, operational health, and business outcomes.
• Champion continuous improvement across product processes and customer experiences.
• Ensure products comply with enterprise governance, privacy, and data management standards.

Qualifications

Required

• Bachelor's degree in Business, Computer Science, Engineering, Information Systems, or a related field.
• 5+ years of Product Management experience delivering enterprise digital products or platforms.
• Experience with Customer Data Platforms (CDPs), Marketing Technology (MarTech), Digital Marketing, or Customer Engagement platforms.
• Proven experience defining product strategy, roadmaps, and managing product backlogs.
• Strong understanding of Agile product management practices.
• Experience working closely with Engineering, Data, UX, and Business stakeholders.
• Strong analytical, problem-solving, and decision-making skills.
• Excellent communication, presentation, and stakeholder management skills.
• Demonstrated ability to influence cross-functional teams without direct authority.

Preferred

• Experience with Adobe Experience Platform (AEP), Adobe Real-Time CDP, Adobe Journey Optimizer, Customer Journey Analytics, or related Adobe Experience Cloud products.
• Experience with customer identity, audience segmentation, targeting, personalization, or customer profile capabilities.
• Familiarity with customer data governance, privacy regulations, and consent management.
• Experience working with cloud-based data platforms and modern data architectures.

Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.