Jobs · Marketing · Texas

Senior Product Manager

HID · Austin, TX · 2 wk ago
MarketingFull-time

Location: Austin, Texas; Palm Beach Gardens, Florida; Fort Lauderdale, Florida

About the role

The Senior Product Manager is a strategic individual contributor within the HID IAM Authentication Business Unit, responsible for the strategy, roadmap, and execution of assigned authentication solutions. Acting as the general manager for their product area, this role defines market positioning, prioritizes product investments, and delivers measurable business and customer outcomes. The Senior Product Manager identifies opportunities to drive growth, adoption, portfolio attach, and competitive differentiation while balancing customer needs, technical feasibility, and commercial impact. The role partners closely with Engineering, Product Marketing, Sales, and Technical Services to ensure strong alignment and disciplined execution. Within a SAFe and Lean Portfolio Management environment, the Senior Product Manager contributes to Epic development, Lean Business Cases, PI planning, and product lifecycle management.

HID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively, and travel freely. We are a high-tech software company headquartered in Austin, TX, with over 4,500 worldwide employees.

HID Global IAM products protect more than 85 million user identities. We understand that no person, device, or workplace can go unprotected. This philosophy of Zero Trust drives us to create new advances in risk-based multi-factor authentication, secure user identities in converged access environments, and expand implementations with our industry-leading digital certificates and PKIaaS solution to manage them at scale.

Responsibilities

  • Own and manage the product vision, strategy, roadmap, and lifecycle for assigned authentication solutions.
  • Translate customer needs, market trends, regulatory requirements, and competitive insights into prioritized product requirements, backlogs, and release plans.
  • Define clear product requirements, user stories, acceptance criteria, and desired outcomes to guide Engineering delivery.
  • Lead product participation in PI Planning and maintain alignment among roadmap priorities, delivery plans, and business objectives.
  • Establish and maintain customer and stakeholder feedback loops to inform product decisions and roadmap refinement.
  • Define, monitor, and report key product performance indicators, including revenue, adoption, customer value, portfolio attach, and market performance.
  • Coordinate launch readiness and go-to-market execution with Product Marketing, Sales, Technical Services, and other cross-functional teams.
  • Represent the product in customer engagements, executive reviews, internal planning forums, and relevant industry discussions.
  • Identify product risks, dependencies, and performance gaps, and drive appropriate actions to address them.
  • Own the overall performance and lifecycle of assigned authentication solutions, from market assessment and concept development through launch, growth, optimization, and end-of-life planning.
  • Develop product strategies and investment recommendations that support business unit growth, customer value, and portfolio differentiation.
  • Lead the development of Epics and Lean Business Cases within the SAFe and Lean Portfolio Management framework.
  • Maintain a strong understanding of customer needs, market dynamics, regulatory developments, and trends across authentication, identity security, and passwordless technologies.
  • Partner with Engineering, Product Marketing, Sales, Technical Services, and other stakeholders to drive product adoption, portfolio attach, customer expansion, and commercial success.
  • Evaluate product performance, risks, dependencies, and market opportunities, and recommend strategic or corrective actions as needed.
  • Provide clear, data-informed product recommendations, business updates, and investment priorities to business unit leadership through the Director of Product Management and Strategic Alliances.

Requirements

  • Bachelor’s degree or equivalent practical experience in product management, technology, business, or a related discipline. Advanced degree is a plus but not required.
  • 7 to 10 years of product management experience in authentication, identity, cybersecurity, or enterprise SaaS markets.
  • Strong understanding of authentication technologies including FIDO, passkeys, MFA, and enterprise identity ecosystems.
  • Experience delivering enterprise scale products in agile or SAFe environments.
  • Demonstrated ability to translate strategy into execution and measurable outcomes.
  • Strong analytical, communication, and stakeholder management skills.
  • Commercial acumen and the ability to balance technical feasibility with market impact.
  • Experience designing and delivering passwordless authentication solutions for large enterprises is preferred.
  • Experience contributing to portfolio level planning and cross product initiatives is preferred.
  • Familiarity with Lean Portfolio Management and scaled agile methodologies is preferred.

Benefits

  • Competitive salary and rewards package
  • Competitive benefits and annual leave offering, allowing for work-life balance
  • A vibrant, welcoming, and inclusive culture
  • Extensive career development opportunities and resources to maximize your potential

Empowerment: You’ll work as part of a global team in a flexible work environment, learning and enhancing your expertise. Innovation: You embrace challenges and want to drive change, with opportunities to share insights and contribute forward-thinking ideas. Integrity: You are results-oriented, reliable, and value being treated with respect and straightforwardness.

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