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Jobs · Marketing · Utah

Senior Paid Media Manager (Contract)

Lendio · Lehi, UT · 1 wk ago
Marketing$120/hrFull-time

Paid Search Strategy & Execution

You'll own Google Ads and Bing Ads campaign strategy, structure, bidding, budget pacing, and performance optimization across a 7-figure+ monthly spend portfolio.

Conversion Feed Optimization

Manage and continuously improve the conversion data feeding into Google/Bing (offline conversions, enhanced conversions, value-based bidding inputs); partner with our conversion feed signal partner agency, marketing/BI ops, and data engineering to ensure feed accuracy and completeness.

Performance Reporting

Own search channel reporting (MQLs, offer volume, MER, CPA) and translate performance into clear narratives for leadership.

Cross-functional Partnership

Work closely with Marketing Ops/Automation (Bobby), Affiliates (TaCara, reporting to Spud during this period), and the broader SMB growth team.

Testing and Optimization

Identify and test incremental search opportunities (PMax structure, new match type strategies, bid strategies, search partner network adjustments, etc.). This will also include creative testing and working with internal CRO partner to continuously improve post-click conversion.

Team Leadership (growth path)

As the role matures, potential to manage other performance marketing managers and expand scope across the SMB paid and performance portfolio.

Required

  • 5-7+ years of hands-on paid search management with deep, current expertise in Google Ads and Bing Ads
  • Proven experience managing accounts with monthly spend exceeding $1M+ (seven figures), ideally across multiple campaign types (Search, PMax, GDN, YouTube)
  • Direct, hands-on experience optimizing conversion feeds/conversion data quality feeding into ad platforms, offline conversion imports, enhanced conversions, value-based bidding, or similar
  • Clear creative testing background and frameworks
  • Strong grasp of bidding strategy and budget allocation at scale across a portfolio of campaigns
  • Comfortable owning a channel independently with minimal day-to-day oversight

Preferred

  • Experience in financial services, particularly SMB lending, B2B fintech, or small business focused financial (or similar) products
  • Familiarity with lead-gen / marketplace business models where conversion happens off-platform (form fill → MQL → application → funded loan, or similar multi-step funnels)
  • Experience working with attribution/tracking infrastructure (server-side tracking, CAPI, offline conversion pipelines)

Nice to Have

  • Experience managing or mentoring junior paid media specialists
  • Familiarity with HubSpot, GA4, Snowflake, or similar marketing/lifecycle tooling
  • Comfort working in a fast-moving team with shifting channel mix and test budgets

Pay Range

$120 - $140k

Benefits

  • Competitive pay
  • A full suite of traditional benefits
  • Untracked PTO (Paid Time-off)
  • 401(k) with company match
  • Company-contributed HSA
  • Onsite gym and standing desks
  • Wellness program
  • Discounted cellular plans
  • Paid Parental Leave
  • Infertility Coverage

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