Senior New Initiatives Manager, Prime Video, US Marketplace

Growth Initiatives

Own the partner acquisition strategy for a new growth initiative, from identifying high-value partners to closing deals. Negotiate commercial terms, deal structures, and licensing frameworks with executive-level stakeholders. Shape promotional strategy, including Prime Member benefits and cross-service marketing opportunities. Partner with Product and Tech to build the roadmap, unlock ad revenue, and launch new monetization models. Drive P&L ownership: financial modeling, forecasting, and optimizing commercial levers. Orchestrate end-to-end partner onboarding across Operations, Legal, and Digital Supply Chain. Be Amazon's go-to executive contact for new partner categories.

Cross-Business Licensing Mechanisms

• Build and scale cross-LOB licensing frameworks, SOPs, and segmentation models spanning TVOD, SVOD, and Channels.
• Create partner communication playbooks and coordinate with Content Account Managers globally.
• Stand up governance for cross-business initiatives: rights reviews, approvals, and documentation.
• Agregate tooling needs and drive prioritization with Engineering teams.

Key job responsibilities

• Own the partner acquisition strategy for a new growth initiative, from identifying high-value partners to closing deals.
• Negotiate commercial terms, deal structures, and licensing frameworks with executive-level stakeholders.
• Shape promotional strategy, including Prime Member benefits and cross-service marketing opportunities.
• Partner with Product and Tech to build the roadmap, unlock ad revenue, and launch new monetization models.
• Drive P&L ownership: financial modeling, forecasting, and optimizing commercial levers.
• Orchestrate end-to-end partner onboarding across Operations, Legal, and Digital Supply Chain.
• Be Amazon's go-to executive contact for new partner categories.
• Build and scale cross-LOB licensing frameworks, SOPs, and segmentation models spanning TVOD, SVOD, and Channels.
• Create partner communication playbooks and coordinate with Content Account Managers globally.
• Stand up governance for cross-business initiatives: rights reviews, approvals, and documentation.
• Agregate tooling needs and drive prioritization with Engineering teams.

Basic Qualifications

• 7+ years of account management, business development, content licensing or finance experience.
• Experience with end-to-end ownership of major project deliverables.
• Experience with Excel.
• Experience using any of SQL or other analytical tools for conducting data analysis.

Preferred Qualifications

• MBA.
• Experience solving complex problems quantitatively and developing actionable data-driven business recommendations.
• Knowledge of digital video landscape, including a solid understanding of digital video distribution technologies.
• Experience establishing commercial relationships with major US studios, or equivalent media partners.
• Experience developing cross-functional frameworks, governance mechanisms, and operational playbooks that scale across multiple teams.
• Fluency with generative AI tools and concepts, including experience leveraging AI to drive operational efficiency, content strategy, or partner engagement.