Jobs · Marketing

Senior Media Relations Manager

The Business of HLTH Podcast · New York, NY · 1 mo ago
Marketing$80k–$110k/yrFull-time
We need to output HTML fragment with sections: About the role? Actually we have "About Us" content. The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Use
  • for any list of duties/requirements/benefits, and

    for prose. Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

    or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. IMPORTANT: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. Prefer a few substantive sections over many thin ones. Output ONLY the HTML fragment — no /, no markdown code fences. We need to parse the posting. Content: - Opening paragraph: "In the journey of life, your career should make a difference. At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™." - "About Us Inizio Evoke Comms is a global, award-winning health communications agency that partners with pharmaceutical, biotechnology, medtech, consumer, and non-profit clients. We deliver insights-driven public relations campaigns, policy programs, and initiatives that advance health and wellbeing around the world. We are looking for a Senior Media Realtions Manager to join our team! You will be responsible for maintaining and running multiple key projects across accounts, playing an active role from planning to seamless implementation. You will develop strategic media plans for clients in partnership with the account lead and craft overarching communications tactics to enable clients to meet their objectives. Additionally, you will effectively sell through media relations work for existing and new clients. This is a remote role reporting to a Senior Vice President, Media Relations." Then sections: "You Will" with subheadings: Client Partnership, Leadership & Teamwork, Effective Communication, Business Development. Under each bullet list. Then "You Will Bring:" list of qualifications. Then "Inizio Evoke Comms provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace. The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work. Compensation $80,000—$110,000 USD" Then "Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others." We need to remove EEO boilerplate, duplicated lines, application instructions. The EEO lines: "We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace." Remove. Also "Don't meet every job requirement? That's okay! ..." maybe considered application encouragement but not instructions; but it's more of encouragement to apply. Might be considered application instructions? The instruction says remove application instructions. This is encouragement to apply, maybe considered application instruction? Safer to remove that paragraph as it's about applying. Also the line "Don't meet every job requirement? That's okay! ..." is basically encouraging to apply even if not meeting all qualifications. That's application encouragement; we should remove. Also "We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work." This is somewhat generic but mentions benefits. We have specific benefits listed earlier: medical, dental, 401(k), tuition reimbursement and flexible time off. So we can keep that sentence? It's somewhat filler but not placeholder. Might keep as part of Benefits section. We need sections: About Us? The instruction list includes About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can map content. We have "About Us" describing company. Could be "About the role"? Actually "About Us" is about company, not role. But we could put under "About the role"? The instruction says use headings like About the role, Responsibilities, etc. We need to include sections only when posting has real specific content. We have content about role responsibilities (You Will sections). We have qualifications (You Will Bring). We have benefits (medical, dental, 401(k), tuition reimbursement, flexible time off). We have Pay (Compensation $80,000—$110,000 USD). We have schedule? Not mentioned explicitly; remote role but no schedule details. So we should not create Schedule section. We also have "About Us" which could be considered "About the role"? Might be better to have an "About the company" but not in list. Could we omit? The instruction says prefer a few substantive sections over many thin ones. We could include an "About the role" paragraph that includes the introductory sentences about making a difference, Inizio Evoke, etc. That seems appropriate. Thus sections: - About the role: include the opening paragraph and maybe the "About Us" description? Actually "About Us" is about company, but could be part of About the role. We'll combine. - Responsibilities: list the bullet points under "You Will" categories (Client Partnership, Leadership & Teamwork, Effective Communication, Business Development). Could combine all duties into one Responsibilities list. - Requirements / Qualifications: list the "You Will Bring" items. - Skills: maybe not separate; we could incorporate into Qualifications. - Benefits: list medical, dental, 401(k), tuition reimbursement, flexible time off. - Pay: compensation range. We should not repeat job title. We need to use

    for each section heading. Inside sections, use

    for prose,

    • for lists. We must preserve all substantive information; not invent or summarize away detail. We need to ensure we don't include filler like "commensurate with experience". Not present. We need to remove duplicated lines. Check for duplicates: The "You Will" sections have headings but not duplicated. We need to ensure we don't include EEO lines. We need to ensure we don't include the encouragement to apply paragraph. Now craft HTML. First, About the role section: Content: "In the journey of life, your career should make a difference. At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™. Inizio Evoke Comms is a global, award-winning health communications agency that partners with pharmaceutical, biotechnology, medtech, consumer, and non-profit clients. We deliver insights-driven public relations campaigns, policy programs, and initiatives that advance health and wellbeing around the world. We are looking for a Senior Media Relations Manager to join our team! You will be responsible for maintaining and running multiple key projects across accounts, playing an active role from planning to seamless implementation. You will develop strategic media plans for clients in partnership with the account lead and craft overarching communications tactics to enable clients to meet their objectives. Additionally, you will effectively sell through media relations work for existing and new clients. This is a remote role reporting to a Senior Vice President, Media Relations." We could keep that as prose. Now Responsibilities: list bullet points from each subheading. Let's extract bullet points: Client Partnership: - Manage all aspects of media project timelines and deliverables - Interact with clients independently; regarded by the client as the media point person on their accounts - Interpret, develop, and manage clients' media strategy; demonstrate understanding of the strategic issues and big picture - Demonstrate expertise in using AI in creating deliverables and analyzing media trends, identifying opportunities, and optimizing media outreach strategies for maximum impact - Provide strategic media counsel during client meetings/calls Leadership & Teamwork: - Tackles tough challenges or problems quickly - Build and maintain relationships internally and externally (clients and journalists) - Be recognized by peers and management for their consistent and proactive contributions to the team - Demonstrate genuine interest and empathy when listening to others - Seamlessly flex between teams and management styles Effective Communication: - Articulate a client's story confidently and accurately - Integrate information from a variety of sources into one comprehensive and compelling story or deliverable - Encourage others to share information and viewpoints frankly and openly - Present ideas with confidence and conviction, always making eye contact and engaging audiences Business Development: - Engage regularly to support development of new business proposals and related deliverables - Participate in new business presentations - Exhibit ability to build existing accounts and expand potential revenue by providing ideas to senior managers We'll combine into one
      • list. Now Requirements/Qualifications: from "You Will Bring:": - Bachelor's degree, preferably in communications, marketing, business or health / science related field or equivalent experience - 6+ years of experience in public relations and communications; health or pharma communications experience required - Experience in media relations including pitching reporters, creating media lists, etc. - Experience in highly scientific therapy areas including but not limited to, oncology, rare disease, and neuroscience - Understanding of Inizio Evoke Communications' missions and values and a commitment to the growth and success of the company - Experience driving current or new business growth - Passion for improving lives through innovations in health - A good understanding of current issues in domestic and global health We'll list as
        • . Now Benefits: list medical, dental, 401(k), tuition reimbursement and flexible time off. Also maybe mention "great compensation packages and outstanding company paid benefits". But we already have list. Now Pay: compensation range $80,000—$110,000 USD. We should not include the sentence about base salary range representing low and high end etc. That's somewhat generic but could be considered filler? It's not placeholder but it's explanatory. Might keep as part of Pay section prose. We need to avoid duplication: The compensation line already given. Now ensure we don't include any EEO or encouragement to apply. Now produce HTML. Structure:

          About the role

          ...

          Responsibilities

          • ...
          • ...

          Qualifications

          • ...
          • ...

          Benefits

          • Medical
          • Dental
          • 401(k)
          • Tuition reimbursement
          • Flexible time off

          Pay

          The base salary range is $80,000—$1

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