Jobs · Marketing · New York

Senior Marketing Operations Partner (Reporting and Analytics)

VestweII · Buffalo-Niagara Falls Area · 1 mo ago
Marketing$105k–$120k/yrFull-time

About the role

Vestwell is the financial technology company powering the new savings economy. Our platform redefines how people save for the critical aspects of life across retirement, education, and healthcare savings needs. Today, Vestwell enables over 350,000 businesses and over 2M active savers, with over $50B in assets saved across all 50 states. Vestwell's platform serves a diverse clientele, including financial advisers, employers, third-party administrators, financial institutions, payroll providers, government agencies, and individual savers. Who Are We Looking For? Vestwell's marketing team is looking for a Senior Marketing Operations Partner to serve as the primary owner of marketing analytics and reporting. This person will partner with Data, Product, and Revenue Technology to understand the data available across Google Analytics, HubSpot, and Salesforce, bring those sources into a consistent reporting view, and build the dashboards marketing needs to measure performance and make better decisions. The role will also own marketing attributes, the data points used to identify meaningful customer groups and support targeted campaigns. Working closely with Product and Engineering, this person will understand how attributes are defined and used, represent Marketing when attributes change, and help campaign teams apply them effectively. This is a hands-on analytics and reporting role, not a software or data engineering position. Success requires strong data judgment, practical reporting and dashboard-building skills, a clear understanding of how business systems connect, and the ability to translate stakeholder needs into useful reporting.

This role will be based in either the New York City, Austin, King of Prussia, or Scottsdale office, and will be part of Vestwell's hybrid in-office operation.

Responsibilities

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