Jobs · Marketing · Texas

Senior Marketing Manager

ektello · Plano, TX · 1 wk ago
Marketing$77–$81.33/hrContract

12-month contract with high chance for extension or direct employment. Fully onsite in Plano, TX.

Pay

$77–81.33/hr W2 + benefits options.

Responsibilities

  • Develop and execute strategies and initiatives that accelerate brand experience through holistic brand messaging and marketing campaigns centered around the Masterbrand and year-round key sales drive periods.
  • Manage global campaign strategy to drive business results across all owned and paid brand marketing channels, ensuring successful traffic and campaign objectives.
  • Align US requests with the Global Marketing Operations (GMO) team on product, timeline, and creative.
  • Coordinate with Lines of Business (X-Category teams) on featured products and promotions.
  • Collaborate with channel teams (CRM, Performance Marketing, Organic Social, Communications) to implement campaigns in their areas.
  • Work with the in-house design team and partner agency to finalize localized toolkits.
  • Prepare and present content and analyses for recurring cross-functional meetings to drive actionable decision-making and recommendations.
  • Manage and communicate the annual Brand Calendar.
  • Hold bi-weekly meetings with cross-functional teams (Channel, XLOB, Ecom, etc.) to provide updates on corporate marketing and S.com activities.
  • Execute S.com campaigns in collaboration with the S.com CX/UX team.
  • Report and optimize campaigns in real-time, including daily reporting, optimization decisions, and issue escalation for quick resolution.
  • Coordinate brand campaigns and available promotions with the ecommerce team.
  • Work with external partners to execute programs based on partner contracts.
  • Coordinate creative executions for LOBs to implement on advertising opportunities (e.g., in stadiums).

Requirements

  • Bachelor’s degree in Business Administration, Marketing, or a related field.
  • Minimum 8 years of relevant professional experience in Marketing and Project Management.
  • Strong experience in Brand Marketing and Stakeholder Management.
  • Creative experience and proficiency in tools like Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and Adobe.
  • Ability to work independently and manage multiple priorities effectively.
  • Excellent written and verbal communication skills.

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