Senior Market Research Manager, Technology Clients

About the role

The Devices & Services team at NRG is seeking a Senior Research Manager to join our fast-growing, forward-thinking technology research practice. This role involves managing a wide range of initiatives across the full project lifecycle, from proposal to report delivery. You will lead research initiatives that help solve our clients' biggest challenges, combining your intellectual curiosity, entrepreneurial mindset, and storytelling ability.

Responsibilities

• Manage all phases of mixed methods research projects, with a strong emphasis on quantitative research, including research design, questionnaire and discussion guide development, data analysis, and storytelling.
• Projects could include audience, landscape, and brand studies, with methods such as tracking, concept and creative testing, messaging/positioning evaluation, market sizing, and segmentation.
• Translate research data into clear, actionable insights and recommendations through visual, creative, and story-driven reports.
• Partner with internal and external operations teams (programming, fieldwork, facilities, moderators, data processing) to drive projects forward on stringent timelines.
• Build relationships through effectively managing day-to-day client interaction and helping solve client issues and concerns.
• Help provide direction to analysts on the team, giving meaningful feedback on all aspects of a project and training analysts across methodologies.
• Drive successful project execution, collaborating with senior team members and providing input and oversight to junior team members at each step of the research lifecycle.

Requirements

• Experience – 5+ years’ experience working in consumer insights, market research or strategy, ideally with clients in technology.
• Your degree(s) – B.A./B.S. degree in areas such as Social Sciences, Business, Marketing, Market Research, Statistics, Economics or a related field.
• Passion – Enthusiasm for research, data-driven approaches, and strategic thinking. Enthusiasm for staying up to date on industry trends and developments, especially in technology and consumer behavior.
• Research practitioner – Experience with and flexibility to work on both qualitative and quantitative projects, including both custom ad hoc and tracking projects. Moderation experience is a plus!
• Curiosity and critical thinking – Genuine interest in seeking information on the "whys," always digging for more information to understand what makes consumers tick. Love to learn and find something interesting to sink your teeth into.
• Data driven – Excellent at working with data to identify trends and insights, including both structured (i.e. data and hard numbers) and unstructured (i.e. interviews and qualitative) data. Strong experience visualizing data with the Microsoft Office Suite as well as Google Workspace tools.
• Data analysis techniques and software – Strong experience with interpreting advanced data techniques such as statistical significance testing, correlation analysis, maxdiff, TURF, key drivers analysis, multivariate analysis techniques (such as cluster/segmentation analysis), conjoint, and discrete choice analysis. Experience with statistical packages, like SPSS or Q, is a plus.
• Communication and storytelling – Strong writing skills where you can craft a story around data insights and clearly communicate key points in a succinct manner. Great verbal communication skills as well and comfortable with presenting to groups and sharing your point of view.
• Client-centric – Love nurturing and building relationships and can confidently provide strategic guidance to your clients. Enjoy problem-solving and looking for solutions to issues, using creative and collaborative tactics.
• Self-starter – Internally-motivated who continuously strives to get things done well, regardless of challenges encountered. Expert multitasker who successfully manages time and multiple competing priorities to ensure deadlines are always met. Hawk-eyed attention to detail who ensures high levels of quality control and reporting. Great team member who works collaboratively and harmoniously within a team and across teams.

Qualifications

• B.A./B.S. degree in areas such as Social Sciences, Business, Marketing, Market Research, Statistics, Economics or a related field.
• 5+ years’ experience working in consumer insights, market research or strategy, ideally with clients in technology.
• Passion for research, data-driven approaches, and strategic thinking.
• Experience with and flexibility to work on both qualitative and quantitative projects, including both custom ad hoc and tracking projects. Moderation experience is a plus!
• Strong experience visualizing data with the Microsoft Office Suite as well as Google Workspace tools.
• Strong experience with interpreting advanced data techniques such as statistical significance testing, correlation analysis, maxdiff, TURF, key drivers analysis, multivariate analysis techniques (such as cluster/segmentation analysis), conjoint, and discrete choice analysis. Experience with statistical packages, like SPSS or Q, is a plus.
• Excellent writing skills where you can craft a story around data insights and clearly communicate key points in a succinct manner. Great verbal communication skills as well and comfortable with presenting to groups and sharing your point of view.
• Love to learn and find something interesting to sink your teeth into.
• Enthusiasm for staying up to date on industry trends and developments, especially in technology and consumer behavior.
• Internally-motivated who continuously strives to get things done well, regardless of challenges encountered.
• Expert multitasker who successfully manages time and multiple competing priorities to ensure deadlines are always met.
• Hawk-eyed attention to detail who ensures high levels of quality control and reporting.
• Great team member who works collaboratively and harmoniously within a team and across teams.

Skills

• Experience with and flexibility to work on both qualitative and quantitative projects, including both custom ad hoc and tracking projects.
• Moderation experience is a plus!
• Strong experience visualizing data with the Microsoft Office Suite as well as Google Workspace tools.
• Strong experience with interpreting advanced data techniques such as statistical significance testing, correlation analysis, maxdiff, TURF, key drivers analysis, multivariate analysis techniques (such as cluster/segmentation analysis), conjoint, and discrete choice analysis. Experience with statistical packages, like SPSS or Q, is a plus.
• Excellent writing skills where you can craft a story around data insights and clearly communicate key points in a succinct manner. Great verbal communication skills as well and comfortable with presenting to groups and sharing your point of view.
• Enthusiasm for staying up to date on industry trends and developments, especially in technology and consumer behavior.
• Internally-motivated who continuously strives to get things done well, regardless of challenges encountered.
• Expert multitasker who successfully manages time and multiple competing priorities to ensure deadlines are always met.
• Hawk-eyed attention to detail who ensures high levels of quality control and reporting.
• Great team member who works collaboratively and harmoniously within a team and across teams.

Benefits

Flexible/Remote work with optional usage of our great offices in Culver City or New York
Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s
Medical, Dental, and Vision Insurance Plans
401K with company match
Generous paid Parental Leave
Regular performance evaluations with opportunities for promotions and merit increases
Educational and training reimbursement plan and other training and professional development opportunities
Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)
Resources available for mental health, inclusive care and family building
NRGratitude – our company-wide employee recognition program
Regular team/company events and activities including annual summer and holiday parties
Pet friendly headquarters and pet insurance options

Pay

The target range of base compensation in all locations within the United States for this role is $85,000 - $100,000.

Schedule

This is a full-time, exempt position.