Senior Manager, Retail Consultancy

Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results.

About the role

The Senior Manager is the owner of duties needed to support Customer project execution including leading projects end-to-end from briefing to media and creative development, timeline management, client and vendor relationships, communication, budget/financial management, and activation including managed service. Additionally, the Senior Manager is ready to begin taking on Director-level duties such as owning a core retail-specific business, leading business strategy, performance, and connected commerce.

A Senior Manager is highly adept at leading creative development, timeline management, client and vendor relationships, and communications. They have demonstrated a high proficiency in all aspects of project execution and are deepening their ability to manage more independently in assigned work. They command strong respect from both internal and external customers, being seen as a “go-to” resource to ensure excellence in client relationships along with flawless executions and project work.

The Senior Manager owns or supports the Director on the development of strategic retailer media plans and acts as a key liaison to retail vendor partners, facilitating needed executional elements. They collect past performance data, understand benchmarks, suggest program optimizations, and provide oversight for tactic and program reporting. Candidates must reside within a commutable distance from our Cincinnati office for a hybrid work schedule.

Responsibilities

• Work with internal cross-functional teams (Strategic Planning & Analytics, Marilyn, Media, Client Leadership, and Creative) to develop optimal and actionable strategies, concepts, and tactics
• Oversee and direct the work of the Manager and/or Sr. Account Executive and/or Account Executive assigned to the business, ensuring they are clear on assigned duties and timelines
• Manage the implementation of key client projects
• Build strong working relationships with assigned retailer client contacts
• Manage execution of approved programs through the team, including ensuring all Ad Ops/tagging requirements and reporting are being executed by the ad ops specialist
• Work with external client vendors/agencies to execute projects as assigned
• Activate and manage partnership relationships with other manufacturers or properties
• Identify retailer direct and manufacturer platforms
• Develop and manage project timelines and budgets
• Proactively manage communication of project status and budget to client teams
• Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients)
• Manage client approval process
• Measure post-promotion results using agency and client-provided data
• Troubleshoot issues or conflicts in the end-to-end executional process
• Maintain a strong presence with internal teams and stakeholders, being sought out as a resource when challenges arise
• Command the respect of customer counterparts, being valued as a strong executional partner

Some travel required.

Requirements

• Bachelor’s degree in advertising, marketing, business, or related field
• 5-7 years’ experience in marketing or media at retail
• Proven Project Management experience
• Experience working with retail media networks and media vendors
• Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business
• Sound decision-making skills based in industry knowledge
• Passion about business – always thinking of ways to improve/grow assigned client/business
• Strong listening skills and attention to detail
• Excellent verbal, written, presentation, and interpersonal skills
• Desire to dig in and do what’s needed to get the job done right

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy, and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements
• Tuition Assistance
• Paid time off including Flexible Time off, Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S.-based employees and are governed by the terms of the applicable plan documents. Medical and voluntary benefits are also offered to freelancers and temporary employees, including supplemental medical insurance, transportation and parking benefits, legal benefits, pet insurance, and auto and home insurance.

Eligibility for Publicis medical and voluntary benefits requires 90 consecutive calendar days of active employment.

Pay

Compensation Range: USD $97,375.00 - USD $126,635.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.