Senior Manager, Audience Development – Retailers & Brands

We’re Hyve - organizer of the world’s fastest-growing and most forward-thinking B2B events. As the chosen event partner to many of the world’s leading companies, our platforms play a critical role in their strategies—helping them enter new markets, accelerate growth, and connect with the people who matter most. Our portfolio features some of the world’s leading events in sectors like ecommerce, healthcare, edtech, and fintech. We’re growing fast with an entrepreneurial culture that empowers big ideas and quick action, plus an ambitious acquisition strategy bringing exciting new events into our mix.

Alongside our market-leading events, we’re building tech and data-driven products that supercharge connections—from one-to-one meeting programs and curated table talks to year-round engagement platforms. Whatever your role, you’ll join a global team redefining how industries connect, collaborate, and grow—working with some of the most talented people in the business.

About the role

As a Sr Manager of Retailers & Consumer Brands for Shoptalk, you will be responsible for building, nurturing, and securing a network of retailers and brand attendees for the entire Shoptalk portfolio. You will champion enduring client relationships by expanding current accounts, both locally and globally, as well as researching and seeking new retail and consumer brand partnerships. Your focus will be on attendee acquisition and retention at both an individual and organizational level, with an enthusiastic and creative approach to relationship building. This will extend to paid delegate ticket sales and may support the rollout of additional Shoptalk and Groceryshop products, which may require international travel.

You will be a target-driven leader with a track record of meeting and exceeding targets across multiple products. Agility is key, as you will work across a suite of events simultaneously. You will be an excellent and confident communicator and presenter, both virtually and in person, leveraging all means of outreach to build relationships with the right attendees and partners.

Responsibilities

• Manage and grow key business accounts, developing existing relationships and generating new connections with retail and brand partners
• Arrange virtual and in-person meetings and presentations with individuals, associations, and accounts to deliver registrations of large contingents from top retailers & consumer brands for the Hosted Program as well as paid delegate tickets
• Meet weekly and monthly attendee acquisition and revenue targets
• Prospect via phone to grow new business pipelines and follow up on marketing efforts, leveraging data platforms (LinkedIn, HubSpot)
• Identify and engage with senior and C-suite executives, confidently understanding their key projects and challenges and communicating Shoptalk’s portfolio and capabilities
• Conceptualize and execute new engagement methods
• Identify Shoptalk advocates and empower them to support and engage with our community
• Be a Shoptalk advocate, creating your own social presence in line with the Shoptalk brand, responding to community conversations, and sparking discussions
• Stay up to date with industry-led trends, bringing them forward, and continually contributing to and shaping the community roadmap
• Cross-collaborate with content, marketing, events, and sales teams to tactically leverage our community to meet team and organizational goals
• Attend industry events, ensuring ROI is demonstrated
• Manage the entire sales process from initial contact through to post-show feedback
• Regularly build data and ensure CRM is updated daily with new leads and opportunities
• Track registration, produce contingency plans when necessary to meet independent and overall target goals and KPIs
• Demonstrate high standards of customer service and community building
• Work closely with marketing to convert inbound leads to registered attendees
• Build and execute email marketing campaigns to drive awareness and conversion across key accounts, including producing exciting, original, and highly personalized and targeted copy

Requirements

• Experience in high-growth, high-volume account management or new business sales within the events, retail, or SaaS industries
• Minimum 5-7 years’ experience in a targeted & performance-based Sales/Business Development role
• An effective sales leader with a track record of top performance and exceeding sales targets, confident in all stages of the sales cycle
• Confident presenter with the ability to engage with the C-suite
• Self-motivated with an inquisitive nature
• Comfortable in a fast-paced, high-growth, entrepreneurial environment
• Exceptional verbal and written communication skills
• Passionate about building an admired product and cultivating community across the retail and related industries
• Stay on top of retail industry news and trends (funding raised, acquisitions, company results, etc.)
• Knowledge and ease of use across operating systems such as HubSpot, ZoomInfo, CRM platforms, Sales Navigator, Apollo, Meet Alfred
• Strong analytical skills with the ability to collect, organize, and analyze large amounts of data with attention to detail and accuracy
• Work efficiently on Google Sheets; ability to create pivot tables, carry out V-lookups, and use basic formulas for data manipulation and analysis
• The ability to prioritize tasks and organize your time effectively

Benefits

• Base salary: $80,000–$90,000, depending on experience
• Performance bonus: Competitive bonus opportunity
• Comprehensive benefits: Medical, dental, and vision coverage
• 401(k): Company match to help you plan for the future
• Paid time off: Competitive vacation package
• Hybrid working: Three days in our New York City office and two days working from home

Reports to: Director, Retailers & Consumer Brands