Senior Growth Strategist

Constellation is a cutting-edge AI solution that empowers highly regulated and complex industries with the insights and content they need to fuel their business. Specializing in industries such as healthcare, automotive, insurance, and finance, our powerful data/AI insights tools inform the creation of compliant content at scale. We enable our customers to harness their data and streamline the creation of localized, personalized content. A global, NYC-based company, Constellation has been revolutionizing marketing technology and data intelligence to drive exponential growth since its founding in 2016. Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500. In 2022, our platform won the Digiday Technology Award for Best Marketing Automation Platform.

About the role

• Build and execute digital campaigns on a monthly basis, adhering to clients' overall goals
• Think of creative solutions to challenges brought on by changes in the digital ecosystem
• Project manage various processes across a wide array of clients and internal teams
• Optimize campaigns according to campaign objectives on a weekly basis
• Create reports and develop strategic insights to present to clients on a monthly basis, and report these insights directly to clients (including leadership and C-suite)
• Be comfortable growing existing client budgets and cross-selling to maximize client accounts
• Continuously monitor campaigns to ensure KPIs are being met
• Oversee the KPIs across an entire automotive brand and its franchises to ensure the company stays competitive with given benchmarks
• Manage campaign media spend, and strategically allocate budgets to maximize ROI and meet industry benchmarks
• Help facilitate training/onboarding of new employees
• May have to manage budgeting for an entire portfolio of clients so all team members can ensure proper budget management of their clients
• Work closely with internal teams to ensure client satisfaction and prevent client turnover
• Learn, master, and provide valuable product improvement feedback for our proprietary technology platform
• May have to manage 1-2 direct reports

Requirements

• Bachelor's degree required in Communications, Marketing, or a related field
• 3-5 years of experience with digital marketing (preferably Meta Ads Manager and Google Ads Manager)
• Ability to work in a fast-paced environment and complete projects within a deadline
• Ability to analyze and present data in a meaningful and digestible way
• Familiarity with A/B testing and multivariate experiments
• Demonstrated proactive approaches to problem-solving with strong decision-making capability
• Emotional maturity
• Ability to present to executives and C-suite on the client side and internally
• Highly resourceful team-player, with the ability to also be extremely effective independently
• Detail-oriented is a must

Nice to Haves

• Experience with digital marketing tools (e.g., Google Analytics 4, Google Tag Manager)
• Programmatic Display, Connected TV, Reddit, TikTok, LinkedIn, and Twitter experience
• Copywriting and strong writing skills
• Strong interpersonal skills

Benefits

• Comprehensive Healthcare, Dental, and Vision coverage
• Flexible PTO
• Hybrid work environment
• Casual in-office dress code
• Competitive 401k plan with company match
• Commuter and Parking Benefits
• Paid Family Leave
• Catered lunches & free snacks and beverages
• Wellness programs and other employee perks

Pay

New York Pay Range: $85,000 - $95,000

The total compensation package is made up of base compensation, equity, and benefits.