Senior Financial Analyst

About the role

We are looking for a commercially minded finance professional to serve as the dedicated FP&A partner for our Commercial and Go-to-Market (GTM) organizations. This role sits at the intersection of revenue strategy and financial discipline, supporting two distinct sales motions: Channel Hardware & Software Sales and Direct Online Software & Subscription Sales. You will also play a key role in standing up financial support for our new Direct-to-Consumer Online Store as we expand our GTM footprint. This is a high-visibility, high-impact role reporting to the SVP of Growth & Transformation and the VP of Worldwide Sales, directly informing how the company invests in and prioritizes its commercial activities.

Responsibilities

• Revenue forecasting & financial planning
  • Own end-to-end revenue forecasting across all commercial segments, including Channel Hardware, Channel Software, Direct Online Software & Subscriptions, and the DTC Hardware store.
  • Maintain and continuously improve rolling forecast models that capture topline revenue, selling expenses, marketing activities, and the key drivers behind each.
  • Partner with Sales and GTM leadership to translate key inbound metrics to reliable and accurate financial projections.
• Reporting & performance management
  • Produce and present weekly sales flash reports with clear, actionable commentary for commercial and finance leadership.
  • Lead monthly actual vs. forecast variance analysis, identifying root causes and communicating findings in plain business language.
  • Build and maintain dashboards and reporting tools that give commercial teams real-time visibility into performance against plan.
• Insights, risks & opportunities
  • Proactively surface risks and opportunities within the commercial portfolio, bringing data-driven recommendations to the GTM and Finance leadership.
  • Act as a trusted thought partner to GTM leadership — going beyond the numbers to provide strategic context, business perspective, insights, and recommendations.
  • Support territory, account, and channel level Sales views and expense planning as needed to inform GTM investment decisions.
• Pricing & promotional analysis
  • Conduct pricing and promotional analyses to evaluate margin impact, competitive positioning, and revenue lift.
  • Participate in pricing review and approval workflows, ensuring proposals are financially sound and aligned with company objectives.
  • Partner cross-functionally with Product, Marketing, and Sales to model scenarios and support go-to-market pricing decisions.

Requirements

• Demonstrated experience supporting Sales, Revenue, or GTM organizations in a business partner capacity.
• Track record of building and managing complex revenue forecast models, preferably across multiple sales channels or business models (SaaS, hardware, DTC, or similar).
• Experience with pricing and promotional analysis is a plus.
• Advanced proficiency in Excel and/or Google Sheets; comfortable building sophisticated models from scratch.
• Experience with NetSuite or a comparable ERP system.
• Hands-on experience with Adaptive Insights, or a similar enterprise planning platform.
• Strong communication skills — you can translate complex financial analysis into clear narratives for non-finance audiences.
• Highly organized and detail-oriented, with the ability to manage multiple work streams and deadlines simultaneously.

Qualifications

Bachelor’s Degree or equivalent experience. 5–7 years of experience as a strong individual contributor with deep modeling and analytical capability, executing independently on defined work streams and proactively identifying insights.

Pay

$135,000 - $145,000 base salary. Pay will be based on the cost of labor for the city/state in which the new hire resides at the time of hire.

Benefits

• Profit sharing
• Medical, dental, and vision coverage
• 401K Safe Harbor Contribution
• Stock options
• Flexible time-off (PTO, sick leave, company holidays)