Senior Field Marketing Manager
At Ping Identity, we believe in making digital experiences both secure and seamless for all users, without compromise. We call this digital freedom. Our intelligent, cloud identity platform lets people shop, work, bank, and interact wherever and whenever they want—without friction, without fear. While protecting digital identities is at the core of our technology, protecting individual identities is at the core of our culture. We champion every identity and celebrate differences so you are empowered to bring your authentic self to work. Headquartered in Denver, Colorado, with offices and employees around the globe, we serve the largest, most demanding enterprises worldwide, including more than half of the Fortune 100.
About the role
The Senior Field Marketing Manager leads integrated marketing strategy and demand generation for the US Central region for mid-market and enterprise accounts. As the primary marketing partner to Sales, this role is responsible for developing and executing regional marketing programs that drive pipeline growth, support revenue goals, and strengthen sales and marketing alignment. Success requires expertise in field marketing, events, account-based marketing (ABM), and pipeline management, along with the ability to collaborate across multiple teams in a fast-paced environment.
Responsibilities
- Develop and execute regional demand generation strategies to achieve pipeline and revenue goals for the Enterprise sales organization.
- Partner with Sales, Product Marketing, Partner Marketing, and Digital Marketing teams to align marketing programs with business priorities.
- Plan and deliver integrated marketing campaigns, events, ABM initiatives, and partner programs targeting executive, business, and technical audiences.
- Track, analyze, and optimize marketing performance through pipeline reporting, campaign measurement, and deal progression analysis.
- Maintain regular communication and business reviews with sales stakeholders.
- Manage regional marketing calendars and ensure alignment with corporate and partner initiatives.
- Leverage brand, digital, social, and local marketing channels to drive awareness, engagement, and demand generation.
Qualifications
- Bachelor’s degree required.
- 6–10 years of marketing experience with a proven track record of executing successful integrated marketing programs.
- 5+ years of field marketing experience in a high-tech or software company.
- Experience with ABM, events, digital marketing, social media, and demand generation.
- Familiarity with cybersecurity, IT, or Identity & Access Management (IAM) markets preferred.
- Strong ability to partner with sales teams and influence stakeholders at all levels.
- Demonstrated success managing multiple programs and priorities in a matrixed organization.
- Excellent communication, planning, and execution skills.
- High energy, initiative, and adaptability.
Pay
Hiring range: $119,000 to $160,000.
Benefits
- Generous PTO & Holiday Schedule
- Parental Leave
- Progressive Healthcare Options
- Retirement Programs
- Opportunity for Education Reimbursement
- Commuter Offset (specific locations)
Life at Ping
- A company culture that empowers you to do your best work.
- Employee Resource Groups that create a sense of belonging for everyone.
- Regular company and team bonding events.
- Competitive benefits and perks.
- Global volunteering and community initiatives.