Senior Event Manager

About the role

The hiring organization is seeking a Senior Events Manager to join its Events function. In this role, you will lead an asset-class event portfolio across areas such as private equity, venture capital, private credit, or real assets. Working as a close partner to Sales teams, you will oversee event strategy, attendee journey design, and commercial execution, delivering experiences that deepen relationships and drive pipeline. This is a full-time position based in the United States, operating within a digital-first model that supports remote work as well as access to physical office locations.

Responsibilities

• Own the pipeline target and overall performance for an assigned asset-class portfolio, supporting the delivery of quarterly pipeline goals.
• Measure portfolio performance across metrics such as pipeline sourced, account progression, cost per opportunity, event ROI, target-account engagement, and post-event follow-through to inform investment decisions.
• Partner with account executives and sales leadership to build pre-event target account lists and map events to the account progression framework.
• Maintain portfolio scorecard and data integrity, ensuring accurate campaign records, attendee lists, lead handoffs, and post-event readouts.
• Oversee the post-event follow-up process by monitoring SLAs, tracking actioned opportunities, and escalating stalled workflows.
• Collaborate with Sales Operations and data teams to maintain accurate portfolio representation in the account scoring model.
• Translate business goals and audience requirements into appropriate event formats, ranging from major conferences and sponsorships to hosted experiences and intimate executive dinners.
• Design the complete attendee journey, curating content, hospitality, environment, branding, and flow.
• Serve as the end-to-end event lead, managing event objectives, audience targeting, budgets, vendors, on-site execution, and post-event analysis.
• Independently manage vendors, venues, and cross-functional collaborators while tracking budget allocations and spend variances.
• Develop pre-event dossiers, manage on-site operations, guide handoffs, and continuously refine event playbooks.
• Implement automations to reduce repetitive manual tasks, collaborating with IT and data teams on event-related tools.
• Maintain deep knowledge of key industry conferences, event producers, audience dynamics, and sponsorship economics within the assigned asset class.
• Advise Sales partners on attendee profiles, target accounts, and the business rationale for event investments.
• Act as a strategic partner to Sales teams by proactively participating in planning cadences, evaluating event requests, and proposing alternatives when investments are not warranted.
• Share event, account, and market insights across the broader events function.

Qualifications

Required:

• 6+ years of experience managing B2B events, field programs, customer programs, or comparable initiatives with ownership of business outcomes.
• Strong commercial orientation, with experience carrying or contributing to a pipeline or revenue target, or a deliberate focus on commercial accountability.
• Demonstrated prioritization and judgment skills, including the ability to push back on low-value initiatives and recommend effective alternatives.
• Proven track record of building collaborative relationships with account executives and sales leaders.
• Working fluency with Salesforce, Marketo, Asana, and event management technology, with an understanding of data hygiene.
• Demonstrated history of developing engaging event programs that deliver audience value beyond standard logistical execution.
• Ability and willingness to travel for on-site event execution.

Preferred:

• Professional experience in private markets, asset management, fintech, or financial services.
• Familiarity with the private markets conference landscape and major event producers, particularly within private equity or venture capital.
• Comfort utilizing AI tools and lightweight automation to enhance workflow efficiency.
• Location in or near major event markets, particularly New York or San Francisco, with knowledge of the local event community.

Pay

The base salary range for this role in the United States is $138,000 - $170,000 USD. Final base salary is determined by individual candidate factors, including experience, skillset, work location, and applicable legal requirements. Compensation also includes equity.

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