Senior Director Strategy

Marketing for Change is an independent national advertising firm propelled by behavioral science and focused on social change.

About the role

We are seeking a Senior Strategy Director with a deep understanding of social change missions, and the experience to counsel existing clients and lead marketing/advertising campaigns. This is an ideal role for a leader seeking to direct client campaigns to accelerate impact, especially in the area of health and healthcare.

You will own strategic direction across a portfolio of client campaigns where the bottom line is not selling products, but behavior change and social impact. Counsel sophisticated nonprofits, foundations, government agencies and others on our use of consumer research and the Behavioral Determinants Framework to drive creative approaches to some of the most daunting challenges of our time, from mental health to healthcare access. Lead the account execution of integrated projects from campaign development through implementation across consumer research, digital media, and creative and content development.

Mentor high-performing strategists, planners and coordinators to lead client-facing interactions and provide the direction and coordination needed for campaigns to succeed.

Requirements

• 6+ years of experience in integrated campaign leadership, including experience in public health, healthcare or a related field.
• Proven ability to be a trusted advisor who maintains and grows client relationships.
• Experience translating research insights into breakthrough marketing and communication strategies that produce measurable behavior change for good.
• A deliberately developmental leader of a high-performing team who champions a learning culture.

About Marketing for Change

We are an advertising agency that leverages the power of social psychology, neuroscience and behavioral economics to advance social causes. Founded in 2005, Marketing for Change helps foundations, nonprofits, governments and companies “do good better.” Our 30-plus team includes copywriters, filmmakers, designers, researchers, developers and strategists — not to mention musicians, artists, podcasters, kayakers, and mountaineers.

Our work hubs are located in Orlando and just outside Washington, DC, and we very much prefer to hire people willing to locate in those areas. We are mostly a hybrid workforce with staff working together in-person at least one day a week because we value the fun and collaboration that allows.

Benefits

• Comprehensive benefits package including vacation, sick and holiday leave, 401(k) matching contributions, and paid parental leave.
• Range of health plans including PPO and HSA healthcare, as well as dental, disability and life insurance.
• Deliberately developmental workplace — we help you develop and pursue professional goals that match your life goals and purpose.
• Balance and flexibility — we are at our desks most days for 8 hours, not 10, and are open to schedule adjustments and flexible schedules.
• Flat organization where everyone’s ideas are valued, and anyone can spearhead a new company initiative or make change.
• Fun and friendly work culture focused on inspiring work that makes the world a better place.

Pay

Salary range: $100,000 - $120,000 per year.

Schedule

Full-time, hybrid with in-person work at least one day a week.