Jobs · Management · New York

Senior Director, Mindset

WGSN · New York, NY · 1 wk ago
On-siteManagementFull-time

About the role

The Senior Director, Content – Advisory will lead the strategic direction and execution of content initiatives across various platforms. This role requires a deep understanding of audience needs and market trends, as well as strong leadership skills to manage a team of content creators.

Responsibilities

  • Develop and implement comprehensive content strategies that align with business objectives
  • Collaborate with cross-functional teams to ensure seamless integration of content across all channels
  • Oversee content creation processes, ensuring high-quality output and adherence to brand guidelines
  • Monitor performance metrics and adjust strategies as needed to optimize results
  • Lead a team of content creators, providing mentorship and career development opportunities
  • Stay current with industry trends and emerging technologies to inform content strategy

Requirements

  • Bachelor's degree in Communications, Marketing, or related field
  • Minimum 10 years of experience in content management, preferably in a leadership capacity
  • Proven track record of successful content strategy implementation
  • Strong analytical skills to evaluate content performance and make data-driven decisions
  • Excellent communication and interpersonal skills to build and maintain relationships with internal and external stakeholders
  • Ability to work independently and manage multiple projects simultaneously

Qualifications

  • Experience with AI tools for content analysis and optimization
  • Knowledge of SEO best practices and digital marketing principles
  • Understanding of content governance and compliance standards

Skills

  • Strategic thinking and problem-solving abilities
  • Project management and time management skills
  • Leadership and team management skills
  • Effective written and verbal communication skills
  • Ability to work in a fast-paced, dynamic environment

Benefits

  • Competitive salary commensurate with experience
  • Flexible work schedule
  • Health insurance benefits
  • Professional development opportunities
  • Employee recognition programs

Pay

Commensurate with experience

Schedule

On-site

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